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Amazon Prime Day 2025 ends tonight: pick up a bargain in the two-day October sale

The Amazon Prime Big Deal Days October sale is drawing to a close and there are still some brilliant bargains to snap up before midnight 8 October, 2025. We've sifted through the offers to highlight the best deals on products that Mumsnetters love, including items that our editors have reviewed and recommend.

By Rachel Erdos | Last updated Oct 8, 2025

Our writers test and research products independently. When you buy through a link on our site we may earn a commission, but we’ll only ever publish an honest review. Find out more.

Best Amazon Prime Day deals

The Amazon Prime Big Deal Days sale is here! A chance to snag savings over a two-day-long deals bonanza which ends at midnight on 8 October, 2025. Prime Day is one of the retailer's biggest promotions of the year and this seasonal sale offers a great opportunity to stock up on autumnal savings and make a head start on your Christmas shopping.

The October promotion is exclusively for Prime members (you can sign up here for a free 30-day trial and cancel at any time) and it's not to be missed if you're a savvy shopper that loves a bargain.

To make life easier for you and your family (that is, after all, what we're here to do at MNHQ), our editorial team has put together a roundup of top discounts on products that we're confident are worth investing in, paying particular attention to deals on products that Mumsnetters swear by and items that we've reviewed ourselves.

Trending Prime Day deals: sale ends 8 October

🔥74% off Blink camera + doorbell bundle, now £31

🔥44% off eufy Clean X8 Pro Robot Vacuum Cleaner & Mop, now £309

🔥31% off Ninja Double Stack XL Air Fryer, now £185

🔥60% off BaByliss Air Styler 1000W Hair Dryer Brush, now £30

🔥Half-price 24 Pack of Play-Doh, now £9

🔥46% off Ninja Foodi Dual Zone Air Fryer, now £120

🔥Half-price Amazon Fire TV stick, now £20

🔥Samsung Galaxy Tab A9+ Android Tablet, save 42%, now £120

🔥Tefal Handheld Clothes Steamer, now £40

🔥49% off Echo Pop (newest gen), just £23

🔥Peloton bike: 30% off, now £1,539

Perfect for play dates! 25% OFF the Ninja Swirl by CREAMi Soft Serve & Ice Cream Maker, now £262

Ninja Swirl by CREAMi Soft Serve and Ice Cream Maker

We have one and I love it. My dd loves buying M&S flavoured milks to make ice cream. It's an amazing machine and so simple to use.

Recommended by Mumsnet user, Catsinaflat

Was £350 (RRP), 25% off


Buy now

📣Beauty BARGAIN: The INKEY List Retinol Serum just £8

The Inkey Retinol serum

[The INKEY List is] inexpensive and a good way of testing out whether you can tolerate retinols. Start gradually, couple of times a week, always always always use sunscreen.

Recommended by Mumsnet user, VeronicaBeccabunga

Was £13, now £8

The INKEY List Retinol Serum

Buy now

🔥Hot deal: Ninja Foodi MAX Dual Zone Air Fryer - lowest price this year, £155

Ninja Foodi Dual Zone Air Fryer MAX + Tongs,

We've got this one and absolutely love it [...] use air fryer for most things and wouldn't be without it now.

Lanawashington

Was £240, now £155

Ninja Foodi MAX Dual Zone Air Fryer AF400UKCP

Buy now

Bargain brew: 35% off the Ninja Perfect Temperature Kettle, now £65

Ninja KT200UK Perfect Temperature Kettle

I have the Ninja kettle which very helpfully can be set to the temperature you want to boil to.

doodlepants

Was £100, save 35%


Get the deal

Bargain bin: 40% off the Joseph Joseph Tota 90-litre Laundry bin, now £64

Joseph Joseph Tota 90-litre Laundry bin

This is nice to have on the landing, no wheels but the internal bags come out easily and are comfortable to carry around.

Recommended by Mumsnet user, Meanwhile33

Was £115, now £64


Buy now

What were the best Amazon Prime Day deals from July 2025?

Earlier this year, Amazon Prime Day ran between July 8 and 11, 2025 and Mumsnet users saved thousands of pounds on highly recommended products, including robot vacuum cleaners, air fryers and steam irons. Some of the most popular deals included the lowest price ever on the Shark FlexStyle 5-in-1 Air Styler, 31% OFF one of our favourite air fryers - the compact Ninja Double Stack and up to 50% OFF Joseph Joseph products.

What is Amazon Prime Day?

Amazon Prime Day (or Prime Big Deal days, to be more accurate) is now a multi-day sales event hosted on Amazon exclusively for Prime members, and has been an annual event for the retailer since 2015.

From gadgets and electronics to fashion, beauty, home goods, and beyond, previous Prime Days have had it all, and you can expect to snap up some excellent savings when the official deals begin.

Just remember to keep your eyes peeled for those lightning deals, too, as they pop up and disappear in a flash – they're the sneaky ones and only run for a limited time period.

When is the Amazon Prime Day sale in 2025?

Mark your calendars for 7-8 October because the Prime Day event of 2025 is across those two days, giving you a chance to snap up some of the biggest and best deals.

It falls a month before the Black Friday sales so it offers an extra opportunity to secure stock and savings ahead of the Christmas rush. Just bear in mind you need to be a Prime member to shop the sales, you can sign up and get more info here.

Do I need Amazon Prime to shop the Prime sales?

You do need to be a Prime member to shop the Prime Day deals - you can sign up here. It costs £8.99 a month or, if you've not previously signed up, you can get a free trial for 30 days. Once you're a Prime member, you'll be able to access the sale.

One of the best perks of Prime for frequent shoppers is the free next day delivery offered on many products across Amazon (do double check though, as the delivery times may be slightly longer on some products and brands). Oh, and you'll also get access to the Prime Video and Prime Music streaming services. So all in all, it's a pretty good deal.

Here’s our guide on cancelling Amazon Prime in case you decide it's not for you.

Why should I shop the Amazon Prime Day sale with Mumsnet?

It can be quite the chore to search through a retailer as extensive as Amazon to find the best deals and hidden gems. So our team of experts will be working hard, thoroughly researching the best Prime Day deals, and only showcasing the top discounts on this page.

Using our deal-hunting expertise, trusty Mumsnetter recommendations, and exclusive access to early deal previews we're able to focus on genuine savings on quality items including air fryers, vacuum cleaners, baby monitors and cabin-approved strollers.

How to find the best Prime Day deals: top tips

We know hunting down the best deals can be a bit of a challenge, even when you're sticking to a single site. But fear not, because we've got your back. Between 8 and 8 October, 2025 we'll be your trusty companions, right here on this very page, bringing you the crème de la crème of Amazon Prime Day deals. So if you want to shop the sales like a pro, bookmark this page, and keep coming back for regular updates on fresh discounts.

When it comes to conquering the shopping frenzy, our wise Mumsnet users have some nifty tips to share. First things first, make yourself a list of things you've been after for a while so you can scout those out quickly to see if they're on offer. Then, don't forget to consider any household essentials that may work out cheaper in the long run to bulk buy, or little treats you've been eyeing for yourself.

Having a list will keep you on track, ensuring you score the deals you truly desire before they vanish into thin air. And once you've checked off your must-haves, feel free to indulge in the occasional impulse purchase, knowing you've already nabbed the essentials you've been longing for. That said, we'd recommend having a budget in mind too, so you don't go wildly overboard!

Where can I find the best Prime Day savings 2025?

We'll be on the lookout for the very best savings throughout the sale. If you have a specific product in mind, do bookmark the following deals pages so you don't miss out:

Best vacuum cleaner deals: clean up with our pick of the best deals on Shark, Hoover, eufy and more

Best Amazon Prime Day baby deals: huge savings from big brands on baby monitors, cribs, pushchairs, car seats and more

About the author

Rachel Erdos is an Editor at Mumsnet where she commissions, edits and writes content with a focus on product roundups and family travel.

She’s also written buyer’s guides for publications including Expert Reviews and Coach as well as reviews and features for the Guardian, TripSavvy and Visit London.

Why you should trust us

We work hard to provide honest and independent advice you can trust and we spend hours scouring the Mumsnet forums and online bestseller lists to find products that real parents rate.

Transparency is really important to us and that's why we're always upfront about where we find our recommendations. We write about products that we feel offer the best value to most parents – the ones that our users would recommend to their own friends and family. When you buy through a link on our site we may earn a commission, but we’ll only ever publish an honest review. Find out more.