Seen a couple of comments about asda on here, seems they are quite looked down on by some. I don't really get it. The food is no better and no worse than the other big names in this area (tesco and morrisons) the prices are low, and the staff are generally lovely and very helpful, at least the ones in my local are. So whats the problem with asda (ignoring the current Christmas add which whilst cringeworthy is not the worst I have seen)