I've just had a google and found this.
'In a Facebook post, the friend said a “simple act of kindness has been blown out of all proportions” after friends asked for a donations page.
She added that the “family were unaware” of the GoFundMe and said: “I have since removed and can only apologise to anyone”.
“I have never been through anything like this before and trying my best at this deeply upsetting time. Sorry I got this wrong,” Emma continued.
The fundraiser had gained backlash online as it had asked for money for Nicola’s husband and the search team, which is free.'
www.hitc.com/en-gb/2023/02/08/nicola-bulleys-gofundme-taken-down-and-friend-emma-white-apologises/