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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

Original poster

To ask wtf is up with the name of these clothing brands?

219 replies

Latinorapida · 04/01/2022 21:52

Nobody’s child

Little Mistress

Never fully dressed.

Im sure there are more.

I just don’t get it. It’s cringe and depressed.

Also, ‘never fully dressed’ now do children’s clothing too. I just could not buy my child clothing from a company with that name. I don’t know if I’m reading it wrong, I don’t think I am, it just seems to have some kind of suggestive implication.

AIBU?

OP posts:
Original poster
Latinorapida · 04/01/2022 21:53

*implication/undertone. You get my drift!

OP posts:
CharlotteGoldenblattYork · 04/01/2022 21:54

I always think Fat Face is a terrible name!

dancinfeet · 04/01/2022 21:54

Never fully dressed is a short version of the saying ‘You’re Never Fully Dressed Without A Smile’ (like in the song from the musical Annie).

Aroundtheworldin80moves · 04/01/2022 21:55

I presumed Never Fully Dressed was quoting the the film Annie... Never Fully Dressed without a Smile.
I'm likely wrong though...

Theworkhouse · 04/01/2022 21:56

I can see what you mean, but I voted YABU because life is becoming too sanitised.

We should not expect a world where we approve of everything.

IbizaToTheNorfolkBroads · 04/01/2022 21:57

“never fully dressed” is a song lyric that ends “without a smile”. If I came across a clothing brand called “Never fully dressed”, the association to me would be “without one of our garments”.

Original poster
Latinorapida · 04/01/2022 22:02

@Theworkhouse

I can see what you mean, but I voted YABU because life is becoming too sanitised.

We should not expect a world where we approve of everything.

I think the opposite. Everything has to be overly sexualised or crude or disturbing somehow. It’s like they’re trying to normalise it. I’ve noticed it especially over the past 3/4 years, and for reference Im only 27 years old. For example, music videos from when I was little the raunchiest thing at the time was Britney Spears. Now you literally have a woman twerking her arse and fanny in your face talking about her ‘wet pussy’.

Lots of restaurants refer to items as ‘filthy’ ‘filthy fries’ ‘dirty burger’…

the most popular shop on the kings road for 14-16 year old girls at the moment (you literally see them queuing up outside) is called ‘Subdued’…. I could go on….

OP posts:
Original poster
Latinorapida · 04/01/2022 22:03

@IbizaToTheNorfolkBroads

“never fully dressed” is a song lyric that ends “without a smile”. If I came across a clothing brand called “Never fully dressed”, the association to me would be “without one of our garments”.
I had no idea about this song
OP posts:
Original poster
Latinorapida · 04/01/2022 22:04

Oh and a restaurant on portobello road called ‘Egg Slut’. Apparently it’s delicious but I just refuse to eat a place that puts the word egg and slut together

OP posts:
IbizaToTheNorfolkBroads · 04/01/2022 22:05

Lots of restaurants refer to items as ‘filthy’ ‘filthy fries’ ‘dirty burger’…

I was eating dirty burgers/pizzas in Leeds about 15 years ago. I just means “with all the toppings on”, dirty because it’s no discernible flavour.

liquoriceallsortfamily · 04/01/2022 22:06

Nasty Gal is another daft one

Theworkhouse · 04/01/2022 22:06

Lots of restaurants refer to items as ‘filthy’ ‘filthy fries’ ‘dirty burger’…

I don't think that this is a reference to sex. It means not clean ie. healthy. I may be wrong though.

KiloWhat · 04/01/2022 22:07

@Theworkhouse

Lots of restaurants refer to items as ‘filthy’ ‘filthy fries’ ‘dirty burger’…

I don't think that this is a reference to sex. It means not clean ie. healthy. I may be wrong though.

But fries aren't really healthy anyway. Dirtier fries?
Youngatheart00 · 04/01/2022 22:07

Prior posters are spot on about the Annie song but I expect most young people wouldn’t get the reference so yes, it does sound a bit dodgy

Also ‘pretty little thing’ - are we really not past the time where women can be more than ‘things’?!!

However, I also think of ‘Fat Face’ and think what a horrible name for a shop!!

KiloWhat · 04/01/2022 22:08

@liquoriceallsortfamily

Nasty Gal is another daft one
Nasty Gal puts me right off. Maybe that's the point tho.
Tillymintpolo · 04/01/2022 22:08

FCUK has been around for years

MoonBat · 04/01/2022 22:09

I had dinner at Pasta Slut a few weeks ago. It was bloody amazing.

Theworkhouse · 04/01/2022 22:10

I listened to David Bowie when I was a young teen, it was all about sex. I agree that the WAP song is awful though, young kids and young teens should not be exposed to that.

Theworkhouse · 04/01/2022 22:13

FCUK has been around for years

and there is a coffee shop called FU'COFFEE

Original poster
Latinorapida · 04/01/2022 22:15

@Theworkhouse

I listened to David Bowie when I was a young teen, it was all about sex. I agree that the WAP song is awful though, young kids and young teens should not be exposed to that.
Yes but I can’t think of a single David Bowie song that directly refers to, let alone says the words ‘sex’. Please correct me if I’m wrong
OP posts:
HelloDulling · 04/01/2022 22:15

music videos from when I was little the raunchiest thing at the time was Britney Spears. Now you literally have a woman twerking her arse and fanny in your face talking about her ‘wet pussy

The Britney Spears who’s first music vid was her in a school uniform tied up around her midriff, who posed on her bed in her underwear, sucking on a lollipop, for Rolling Stone magazine? It was hardly wholesome in the 90s/00s.

wineandsprite · 04/01/2022 22:18

Lots of restaurants refer to items as ‘filthy’ ‘filthy fries’ ‘dirty burger'

You're making that sexualised. It literally means dirty, like soil on your clothes dirty. Fucking hell, OP.

Bluebluemoon · 04/01/2022 22:19

Lots of restaurants refer to items as ‘filthy’ ‘filthy fries’ ‘dirty burger’…

I'm sorry but this has me howling with laughter! For some reason I'm thinking of Kathy Bates in Misery ("you dirty bird!!")

I suppose it's always existed though - what about a dirty martini? I love sex on the beach cocktails but refuse to ask for them - I just point to the menu if I want one on holiday! It's a bit cringe.

ClaudiaWankleman · 04/01/2022 22:19

A 27 year old should recognise the song lyric. It’s part of every day culture. It’s weird to not know the song to be honest.

I disagree about the music thing too. Tupac was singing about worse things but you probably didn’t listen to them because you were an infant and that has passed you by. They don’t play explicit versions on the radio or TV and never have.

KERALA1 · 04/01/2022 22:20

I don't like "Subdued" as a clothing brand for young women