Ah, K. Flora off my list. I have to find an alternative margarine for baking. I just add that I was never really keen on Co-op. Handy for a few bits insofar as they were around the corner. Just not very good quality, imo. Won't even be picking up those few things now.
To me, it appears that these businesses don't need very much prompting to give all their support to activists that have, at worst, an underlying hatred of women or, at best, treat us like an afterthought or second class citizens who don't matter. Misogyny seems to be so ingrained and normalised that people seem to think it peculiar if you pick them up on it. Just a shrug and then a focus on the people who matter. The male ones. Really, who cares about women?