So been reading some Anthony Robbins (famous life coach). He says everything we do is based on avoiding pain and gaining pleasure. so we can stop particular behaviours if we attach enough pain to them. I think if we are really honest about the impact of cocaine, we realise it creates way more pain than pleasure in our lives. So by abstaining, we are not resisting a pleasure, but in fact protecting ourselves from pain and therefore creating more pleasure in our lives.
Try getting your head round that one after a gram and half a bottle of whisky....
Thank you for indulging my late night philosophising. Night lovely surfers 