Just had the Mini Boden magazine posted through the door. It literally (to me anyway) looks like Next & H&Ms stuff but with a much higher price tag with the names of the little darlings modelling their clothes (that’s even if it is their real names. How do you pronounce Anouk?!)
They’re a couple of mums I know that swear by the stuff and constantly dress their little ones in it. I really don’t see the fuss or hype to be perfectly honest.
I’m not too sure how they’ve managed to get my home address, I’ve never shopped there and regularly get brochures from them.