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Sydney Sweeney

155 replies

Teenytwo · 31/07/2025 21:12

I keep seeing posts on my SM about Sydney and the controversy behind her advertisement for some jeans. I’ve seen multiple posts about it being controversial but I can’t understand why, she’s got a low cut top on but I wouldn’t consider it low enough to cause the attention it’s getting. Please can someone tell me what I have missed?

If it is something really obvious and I’m being an idiot I promise I’m not being goady, I genuinely can’t figure it out.

OP posts:
Charabanc · 04/08/2025 15:10

Snorlaxo · 04/08/2025 15:09

If you visit a luxury beauty shop in the UK like Sephora or Space NK, you’ll see SS advertising for Laneige and Kerastase. Before anyone says I’ve never heard of those brands, people who shop at that kind of place will know and have seen her campaigns.

SS rose to fame in the tv series Euphoria which also stars Zendaya. The average Gen Z will know SS for a few years.

Edited

Kerastase has been around for decades 😆 L'Oreal created it in the eighties, as I recall.

Charabanc · 04/08/2025 15:18

Charabanc · 04/08/2025 15:10

Kerastase has been around for decades 😆 L'Oreal created it in the eighties, as I recall.

Sorry, just looked it up. L'Oreal created the Kerastase brand in 1964 😆

Charabanc · 04/08/2025 15:20

Laneige is 30 years old. Young people think they invented everything 😄

Sabrina911 · 09/08/2025 20:15

Teenytwo · 31/07/2025 21:12

I keep seeing posts on my SM about Sydney and the controversy behind her advertisement for some jeans. I’ve seen multiple posts about it being controversial but I can’t understand why, she’s got a low cut top on but I wouldn’t consider it low enough to cause the attention it’s getting. Please can someone tell me what I have missed?

If it is something really obvious and I’m being an idiot I promise I’m not being goady, I genuinely can’t figure it out.

I was confused about this too until I read an article breaking it down! Apparently the backlash isn't really about how low-cut her top is - it's more that people feel American Eagle used her natural curves/body type to make their jeans look better, while not representing diverse body types in their campaigns. Some critics say it sets unrealistic expectations since Sydney's physique is genetic (she's even joked about her 'great genes' in the campaign). The MyFaceHunter article explains it really well: Sydney Sweeney American Eagle Backlash.

Sydney Sweeney’s American Eagle Ad Faces Backlash Over "Great Genes" Campaign

Sydney Sweeney’s new American Eagle “Good Jeans” campaign is criticized over alleged Nazi propaganda undertones tied to language about genes and blue

https://www.myfacehunter.com/2025/07/sydney-sweeney-american-eagle-great-genes-campaign-backlash.html

Charabanc · 10/08/2025 09:46

Sabrina911 · 09/08/2025 20:15

I was confused about this too until I read an article breaking it down! Apparently the backlash isn't really about how low-cut her top is - it's more that people feel American Eagle used her natural curves/body type to make their jeans look better, while not representing diverse body types in their campaigns. Some critics say it sets unrealistic expectations since Sydney's physique is genetic (she's even joked about her 'great genes' in the campaign). The MyFaceHunter article explains it really well: Sydney Sweeney American Eagle Backlash.

That's reallly not what the fuss in the USA is about 😆

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