Mumsnet swears by
Mumsnetters are the best shoppers around, so we've tapped into their wisdom to source the stuff that really works: the comfiest winter boots, the skincare that delivers astounding bang for your buck, the cleaning product that actually does what it says on the tin.
From fashion to books to inflatable seagulls (don't ask), here's what everyone's buying this week and where to find it. It's updated every seven days, so come back often and sign up to our weekly Swears By email. You need never be the last to know again.
Swears By is always based on Mumsnetters' recommendations, let us know what you think here on our shiny new thread.
Flexitol Heel Balm, £5.69
Say goodbye to dry, cracked
trotters feet – this wonder balm will transform your feet overnight.
“Flexitol helped my heels so much. I put it on every day or so, and I saw a difference after a couple of days.” Shoveitupyourbum
“Another vote for Flexitol Heel Balm. My heels used to be so badly cracked that they would bleed. Now they're like a baby's, and the transformation was so quick, you really can see a difference in a day.” CountFosco
“Also Flexitol – I need to do it again as mine are looking awful, but it's the only thing that ever worked on mine.” pigletpie2177Buy now from Amazon
Topshop Sidney Jeans, £40
A well-fitting pair of black jeans are a year-round wardrobe staple.
“I love my Topshop Sidney jeans. They are stiff with just a bit of stretch. No baggy knees a year on.” GunpowderBuy now from Topshop
Lovehoney Mains-Powered Magic Wand Vibrator, £25 (was £49.99)
This Valentine's Day, MNers are showing a lot of love for this wand…
“I saw so many good things about these vibrating magic wands, so I bought one and, Jesus, I have never felt anything like it in my life. These things are life-changing!” louisebrownx
“I bought one years ago. It’s bloody amazing.” MummysharkdoodoodooBuy now from LoveHoney
Boden Pull-On Pyjama Bottoms, £15 (were £30)
The Mumsnet quest for pockets continues – this time they're after pyjama bottoms.
“Boden pyjama bottoms have pockets. My mum buys me a pair for Christmas every year." UncooperativefingersBuy now from Boden
Biore UV Aqua Rich Watery Essence SPF50+, £10.74
An SPF which is gentle enough on the skin for every day use.
“Biore Watery Essence 50+ goes nicely with makeup and doesn't feel gross. It's perfect for every day, it's fab.” justilou1Buy now from Amazon
FatFace Weston Soft Lounge Joggers, £35
There's nothing better than cosying up on the sofa in a pair of comfy trackies when it's cold outside.
“They are the softest, comfiest things I've ever worn. I absolutely love them. I just need the matching hoodie now…” ohsweetBuy now from FatFace
Uniqlo Heattech Long-Sleeved Top, £9.90 (was £12.90)
Wear this under your jumper and stay warm all winter long.
“I wear these tees under jumpers in the winter – thin, warming, and lightweight.” Mominatrix
“Another vote for Uniqlo Heattech T-shirts.” EllieMentryBuy now from Uniqlo
M&S Cotton Rich High-Waisted Pants, £6
Has the search for that perfect pair of pants finally come to an end?
“I love these from M&S – high enough on the waist to tuck my tum in, the lace is pretty, and I don't find they ride up.” ATowelAndAPotato
“The Brazilian knickers in M&S are very comfy and wash well. They also have supersoft lace.” StarlightLadyBuy now from M&S
Lamazuna Solid Shampoo, £9.99
Shampoo bars will leave you feeling fresh and clean, and are a great eco-friendly option.
“It just cleans your hair, no residue, no need to do an apple cider vinegar rinse or a bicarbonate spray. I had to share, as it's taken me a while to find one and after lots of experiments this is the best.” OhHolyJesusShop now at Amazon
Panasonic Multi-Function Bread Maker, £129 (was £159.99)
Perfect loaves of bread, every time.
“I have my mum's old Panasonic. It's surely at least 15 years old and still going strong.” dairyfarmerswife
“Panasonic here too. Not had a failure with it yet.” TooTrueToBeGood
“I use it every day. I set the timer and wake up to fresh bread every morning.” PanamaPattieBuy now from Amazon
If you want even more recommendations, check out Swears By for January or our round-ups of Mumsnetters' top buys:
Best menstrual cups | Best leggings and jeggings | Best cleaning products | Best trainers | Best dresses | Best maternity dresses | Best trousers | Best jeans | Best raincoats | Best beauty boxes | Best beauty dupes | Best bed sheets
Mumsnet Swears By is free and independent from advertising but if you buy something through our posts, we may get a small share of the sale (more details here).