Coca-Cola Zero Sugar MN event - feedback - find out what MNers think about the new drink NOW CLOSED

[AnnMumsnet]

The team at Coca-Cola Great Britain say “we were delighted to host MNers at our London HQ to showcase our new Coca-Cola Zero Sugar.” MNers were given the chance to take part in a tasting as well as chat to the team to find out more about the drinks sold by Coca-Cola GB.

The event was aimed at adults who like a sparkling soft drink and were interested in trying no sugar options.

They say “Coca-Cola Great Britain is launching Coca-Cola Zero Sugar, a new and improved sugar-free Coca-Cola which will replace Coca-Cola Zero. It will taste even more like Coke and look more like Coke but without the sugar. It is the result of years of innovation and recipe development and will replace Coca-Cola Zero which was launched in 2006. We’re pleased to give MNers a chance to be one of the first to give it a try and tell us what they think.”

There was also be an opportunity to find out more about the drinks that Coca-Cola offers – they make and sell 18 different brands including favourites like Coca-Cola, Sprite, Fanta, Dr Pepper, Schweppes, smartwater and more. They also had experts on hand to answer any questions you might have about the drinks.

Attendees and non-attendees who tried Coca-Cola Zero Sugar at home, please share your responses to the following questions (non attendees please answer Qs 1- 5 below):

1 What was/is your preferred soft drink before trying Coca-Cola Zero Sugar?
2 What did you think of the taste of Coca-Cola Zero Sugar?
3 Did Coca-Cola Zero Sugar taste more like Coca-Cola than you thought it would?
4 Do you think the name and look of the drink make it clear that Coca-Cola Zero Sugar is sugar free?
5 Would you buy Coca-Cola Zero Sugar?
6 Did you know how many of the sparkling soft drinks Coca-Cola Great Britain offer are sugar free?
7 What do you think of the actions Coca-Cola Great Britain are taking to reduce sugar?
8 Would you like to know more about the community projects that Coca-Cola GB supports? Please share what you learnt at the event.
9 What else did you learn at the event?/What most surprised you?
10 Do you have any other comments you would like to share?

Everyone who attended the event and shares their feedback on this thread on MN, will be entered into a prize draw where one winner will get a £200 John Lewis voucher.

All non-attendees who try Coca-Cola Zero Sugar at home and share feedback on this thread, will be entered into a prize draw where one winner will get a £100 John Lewis voucher (they should answer Q1-5 above).

Thanks and good luck!

MNHQ

Standard Insight T&Cs apply

1 What was/is your preferred soft drink before trying Coca-Cola Zero Sugar?
Diet Coke mainly particularly when eating out, the occasional Fanta, Sprite/7up, Appletiser, Orangina (rare)

2 What did you think of the taste of Coca-Cola Zero Sugar?
It was nice but heavier than Diet Coke with a stronger flavour. It tasted sweet like hairbo where as Diet Coke has the sweetness of sweet popcorn if that makes sense

3 Did Coca-Cola Zero Sugar taste more like Coca-Cola than you thought it would?
I haven't had regular Coca-Cola in years so it was funny tasting it but actually think it tasted more like Pepsi. That could be just my memory miss serving me though.

4 Do you think the name and look of the drink make it clear that Coca-Cola Zero Sugar is sugar free?
Yes although I'm not drawn to the design even if I like its simplicity. The dark colours aren't very inviting and it looks similar to Pepsi max.

5 Would you buy Coca-Cola Zero Sugar?
If there was no Diet Coke in the shop (as I prefer the flavour, as does my husband)then maybe but normally in that situation I would just go for water. The only reason I choose another soft drink when out is if they don't serve Coke products and it's only Pepsi, then I would have a Pepsi max which tastes similar to Coke Zero.

Couldn't attend the event, but the free sample arrived this morning. Questions completed after chilling the product. :)

1 What was/is your preferred soft drink before trying Coca-Cola Zero Sugar?
Normal Coke

2 What did you think of the taste of Coca-Cola Zero Sugar?
An improvement over the original Coke Zero.

3 Did Coca-Cola Zero Sugar taste more like Coca-Cola than you thought it would?
Yes, much closer to Coca Cola than I had expected.

4 Do you think the name and look of the drink make it clear that Coca-Cola Zero Sugar is sugar free?
Yes, the branding is clear.

5 Would you buy Coca-Cola Zero Sugar?
Yes

1 What was/is your preferred soft drink before trying Coca-Cola Zero Sugar?
Diet coke

2 What did you think of the taste of Coca-Cola Zero Sugar?
It was a lot nicer than i was expecting. It also didn't have an artificial taste about it which I find some low sugar drinks have.

3 Did Coca-Cola Zero Sugar taste more like Coca-Cola than you thought it would?
You can definitely tell that it is a similar recipe but I found it less bitter than regular Coca-Cola

4 Do you think the name and look of the drink make it clear that Coca-Cola Zero Sugar is sugar free?
Yes the packaging is very clear

5 Would you buy Coca-Cola Zero Sugar?
Yes, I think i will be swapping to Coca-Cola Zero Sugar from now on.

Thank you for sending me a sample, I was very skeptical that it would taste good but I'm very pleasantly surprised.

Got my can of Coke Zero Sugar in the post this morning. I put straight in the fridge. Compared it to Pepsi Max as I had it in the house.
1 What was/is your preferred soft drink before trying Coca-Cola Zero Sugar?
Pepsi Max
2 What did you think of the taste of Coca-Cola Zero Sugar?
It was good. Slightly watery but still pleasant.
3 Did Coca-Cola Zero Sugar taste more like Coca-Cola than you thought it would?
I haven't drunk a non diet drink for years but it definitely has the distictive taste of Coca-Cola.
4 Do you think the name and look of the drink make it clear that Coca-Cola Zero Sugar is sugar free?
I think it was pretty clear before as most sugar free drinks are labelled Zero. Maybe the name change is more for the US market where sugar free drinks don't seem to be as popular.
5 Would you buy Coca-Cola Zero Sugar?
Yes if it was on offer. I tend to choose the cheapest rather than having a preference for Coke or Pepsi.

1 What was/is your preferred soft drink before trying Coca-Cola Zero Sugar?

Pepsi max/diet pepsi/diet coke

2 What did you think of the taste of Coca-Cola Zero Sugar?

Better than diet coke but not as nice as Pepsi max!

3 Did Coca-Cola Zero Sugar taste more like Coca-Cola than you thought it would?

Yes. Was less fizzy than Coca Cola but the taste was fairly close

4 Do you think the name and look of the drink make it clear that Coca-Cola Zero Sugar is sugar free?

Yes. Very bold and clear to the consumer.

5 Would you buy Coca-Cola Zero Sugar?

I would buy it over diet coke, but not over Pepsi Max

1 What was/is your preferred soft drink before trying Coca-Cola Zero Sugar?
Diet coke
2 What did you think of the taste of Coca-Cola Zero Sugar?
I like it a lot. I would go as far to say that I prefer it to Diet Coke (and I've been drinking that for years!)
3 Did Coca-Cola Zero Sugar taste more like Coca-Cola than you thought it would?
Yes it did. It tastes less artificial than Diet Coke and more like the real thing!
4 Do you think the name and look of the drink make it clear that Coca-Cola Zero Sugar is sugar free?
yes, the packaging is very clear and zero sugar is clearly labelled on the product. The Coca Cola brand is still also very visible.
5 Would you buy Coca-Cola Zero Sugar
Yes, I loved the taste and its closeness to classic Coca Cola and with no sugar would happily buy it for my family and I

Thank you for letting me try it and give my opinion.

Is this by any chance a place for someone to give their general opinion on this drink, or only for answering the questions posed at the event?

Hi,

I am giving my feedback as a non-attendee for the new Coca Cola Zero Sugar.

As a collector of Coca Cola merchandise and an interest in the brand, I would have loved to have attended the event but live too far away (South Wales). From the pics posted by other mumsnetters, it looked great!

Thank you for the opportunity to allow me to try it at home!

1 What was/is your preferred soft drink before trying Coca-Cola Zero Sugar?
Diet Coke is always my drink of choice, however when using a mixer with alcohol I use regular classic coca cola.

2 What did you think of the taste of Coca-Cola Zero Sugar?
I enjoyed coca cola zero sugar, which surprised me as I was not a fan of Coke Zero which Really lacked in flavour. I'm impressed.

3 Did Coca-Cola Zero Sugar taste more like Coca-Cola than you thought it would?
Absolutely 100%, it tasted much more like regular coca cola than I expected it to.

4 Do you think the name and look of the drink make it clear that Coca-Cola Zero Sugar is sugar free?
Yes. I believe it is very clear that there is no sugar within coca cola zero sugar. However, I do think it is confusing having the word "zero" in the name as used previously with coke zero.

5 Would you buy Coca-Cola Zero Sugar?
Yes. I have already purchased it again, but instead of diet coke as part of a meal deal. Again, I enjoyed it and will be recommending it.

Thank you for selecting me and sending me out a can of your new sugar free drink to try. I was impressed with the design of the can as it stood out to me. I will be telling my family and friends about this sugar free drink and in future I will allow my children to have this as an alternative to soft drinks if they want it.
1 What was/is your preferred soft drink before trying Coca-Cola Zero Sugar? Diet Coke
2 What did you think of the taste of Coca-Cola Zero Sugar? I was surprised how nice it tasted with no nasty after taste.
3 Did Coca-Cola Zero Sugar taste more like Coca-Cola than you thought it would? Most definitely YES.
4 Do you think the name and look of the drink make it clear that Coca-Cola Zero Sugar is sugar free? Yes I think so
5 Would you buy Coca-Cola Zero Sugar? Definitely YES

1 What was/is your preferred soft drink before trying Coca-Cola Zero Sugar?
DIET COKE

2 What did you think of the taste of Coca-Cola Zero Sugar?
IT WAS REALLY NICE, IT WASNT ALL THAT DIFFERENT TO CLASSIC COKE

3 Did Coca-Cola Zero Sugar taste more like Coca-Cola than you thought it would?
YES

4 Do you think the name and look of the drink make it clear that Coca-Cola Zero Sugar is sugar free?
ABUNDANTLY OBVIOUS

5 Would you buy Coca-Cola Zero Sugar?
*YES I DEF WOULD
*
Thanks for the opportunity to test this, they have a new customer for this product!!

What was/is your preferred soft drink before trying Coca-Cola Zero Sugar?
I don't really like carbonated drinks so would say still water.

2 What did you think of the taste of Coca-Cola Zero Sugar?
It tastes just like coke but has a dry aftertaste.

3 Did Coca-Cola Zero Sugar taste more like Coca-Cola than you thought it would?
Yes, I rarely drink coke but did find that this tasted exactly the same as it.

4 Do you think the name and look of the drink make it clear that Coca-Cola Zero Sugar is sugar free?
Yes

5 Would you buy Coca-Cola Zero Sugar?
I might buy it but like I said water is the best drink of all.

1 What was/is your preferred soft drink before trying Coca-Cola Zero Sugar?

Coca-cola, Fanta.

2 What did you think of the taste of Coca-Cola Zero Sugar?

Really enjoyed it, didn't like the original Coca-Cola Zero as it didn't taste like the classic one. Now it does!

3 Did Coca-Cola Zero Sugar taste more like Coca-Cola than you thought it would?

Yes, was expecting to be disappointed but was pleasantly surprised.

4 Do you think the name and look of the drink make it clear that Coca-Cola Zero Sugar is sugar free?

Yes.

5 Would you buy Coca-Cola Zero Sugar?

Definitely!

1 What was/is your preferred soft drink before trying Coca-Cola Zero Sugar?
Caffeine Free Diet Coke
2 What did you think of the taste of Coca-Cola Zero Sugar?
Really liked it, very close to Classic Coke but a bit more flavourful and less 'chemical-ly'.
3 Did Coca-Cola Zero Sugar taste more like Coca-Cola than you thought it would?
Yes, but without putting my teeth on edge like Coca-Cola does.
4 Do you think the name and look of the drink make it clear that Coca-Cola Zero Sugar is sugar free?
Yes. I really like the new design but having read earlier feedback (not a Pepsi drinker) the circle is quite reminiscent of the Pepsi logo.
5 Would you buy Coca-Cola Zero Sugar?
Yes, if widely available. I now only drink soft drinks very infrequently since eliminating/reducing my consumption of processed foods.

As a home tester, I'm skipping to 10 Additional comments
It would be so great if Coca-Cola could work on a decent tasting version of Diet Coke without aspartame. I would rather have a reduced amount of sugar and no aspartame than no sugar and all aspartame, if you see what I mean.

We were non-attendees -

1 What was/is your preferred soft drink before trying Coca-Cola Zero Sugar?

regular coca-cola.

2 What did you think of the taste of Coca-Cola Zero Sugar?

far better than the previous formulation. I gave some to my husband for his opinion as he has always moaned about having anything other than regular coca-cola and even he said it was better than usual

3 Did Coca-Cola Zero Sugar taste more like Coca-Cola than you thought it would?

yes definitely an improvement as far less sweetener 'aftertaste'

4 Do you think the name and look of the drink make it clear that Coca-Cola Zero Sugar is sugar free?

I really like the look of it. Looks like coca-cola but clearly says sugar free.

5 Would you buy Coca-Cola Zero Sugar?

I'd consider buying it as my husband seemed to like it and he's usually the biggest critic of artificially sweetened drinks as he normally doesn't like the taste.

Non-attendee

DD2 (19) was v excited to receive a stylishly packaged can of Coca Cola Zero in the post today!

1 What was/is your preferred soft drink before trying Coca-Cola Zero Sugar? - I generally drink sparkling water with a splash of cordial, rather than fizzy drinks. DD likes full-everything Coke.
2 What did you think of the taste of Coca-Cola Zero Sugar? It's nice.
3 Did Coca-Cola Zero Sugar taste more like Coca-Cola than you thought it would? They taste pretty similar to me!
4 Do you think the name and look of the drink make it clear that Coca-Cola Zero Sugar is sugar free? Yes
5 Would you buy Coca-Cola Zero Sugar? Yes

Non attendee

1 What was/is your preferred soft drink before trying Coca-Cola Zero Sugar?

Pepsi Max

2 What did you think of the taste of Coca-Cola Zero Sugar?

Great. Tasted just like Coca Cola

3 Did Coca-Cola Zero Sugar taste more like Coca-Cola than you thought it would?

Yes

4 Do you think the name and look of the drink make it clear that Coca-Cola Zero Sugar is sugar free?

Yes

5 Would you buy Coca-Cola Zero Sugar?

Yes.

It would be great if they could make a caffeine free version that tasted this good.

Non attendee

1 What was/is your preferred soft drink before trying Coca-Cola Zero Sugar?

Pepsi Max/Cherry Max and Diet Coke

2 What did you think of the taste of Coca-Cola Zero Sugar?

Better than expected.

3 Did Coca-Cola Zero Sugar taste more like Coca-Cola than you thought it would?

Yes it did.

4 Do you think the name and look of the drink make it clear that Coca-Cola Zero Sugar is sugar free?

It makes it very clear!

5 Would you buy Coca-Cola Zero Sugar?

Yes, I think I would

1 what was your preferred soft drink before trying Coca-Cola Zero sugar?
Diet Coke, Fanta lemon

1. What did you think of the taste of Coca-Cola Zero sugar?

I liked it a lot! Preferred it to Diet Coke

1. Did Coca-Cola Zero Sugar taste more like Coca-Cola than you thought it would?

Yes, was surprised that it did

1. Do you think the name and look of the drink make it clear that Coca-Cola Zero Sugar is sugar free?

Yes - large lettering

1. Would you buy Coca-Cola Zero Sugar?

Yes definitely I did give my Coca-cola loving 17yr old some and he said he prefers the old version! No pleasing teenagers!! 😀

1. usually coke zero

2. I liked it, not as gassy as the others

3. Yes, I was surprised how good it tasted

4. Yes I think it is very clear

5. Definitely, it is a lot nicer than diet coke

I used to like diet coke until they changed a taste a while ago. Currently I prefer oasis

1. I liked the taste of coke zero sugar. It was quite close to classic coke.

1. It tasted more like coca cola than I thought it would

1. I think the name and packaging make it clear. The colour as well makes it easier not to make a mistake when picking it up in the supermarket as well.

1. I drink less carbonated drinks now but I would buy zero sugar coca cola when I felt like a fizzy drink

1. Diet Coke.

2. I found it a bit sickly.

3. Yes tastes more like real Coca-cola.

4. Yes it is very clear it is sugar free. The black can is very prominent .

5. Not for myself as I prefer Diet Coke but I would buy it for multiple husband as he prefers normal coca-cola.

1 What was/is your preferred soft drink before trying Coca-Cola Zero Sugar? Diet Coke or Fizzy Water

2 What did you think of the taste of Coca-Cola Zero Sugar? It tastes a bit flatter and sweeter than Diet Coke I think. It tastes like the Coca Cola Light that is for sale in the rest of Europe.

3 Did Coca-Cola Zero Sugar taste more like Coca-Cola than you thought it would? I don't know, I never drink Coca-Cola, only Diet Coke.

4 Do you think the name and look of the drink make it clear that Coca-Cola Zero Sugar is sugar free? Yes, very clear

5 Would you buy Coca-Cola Zero Sugar? I prefer Diet Coke so I'll probably stick to that. If this was on promotion and Diet Coke wasn't, I would try Zero Sugar Coca Cola another try.

Non attendee. Sample arrived this morning.

1. Coca cola
2. It tastes better than diet coke and tastes more like coke than diet coke.
3. yes, but nt as much as I would have liked it to have
4. yes very clear it's sugar free 5)only if ordinary coke was not available as I can't get enough of the stuff, drink too much of it!

1 What was/is your preferred soft drink before trying Coca-Cola Zero Sugar?
Normal diet coke.
2 What did you think of the taste of Coca-Cola Zero Sugar?
I really liked it and actually prefer the taste over diet coke.
3 Did Coca-Cola Zero Sugar taste more like Coca-Cola than you thought it would? Yes most definitely. I thought it wouldn't so I was really surprised.
4 Do you think the name and look of the drink make it clear that Coca-Cola Zero Sugar is sugar free? Most definitely.
5 Would you buy Coca-Cola Zero Sugar? As a treat for my family yes. I try not to let the kids drink too much fizz but this would be my choice now.
6 Did you know how many of the sparkling soft drinks Coca-Cola Great Britain offer are sugar free? No idea.
7 What do you think of the actions Coca-Cola Great Britain are taking to reduce sugar? I think it's great and hope that it continues and encourages other companies to get on board with the same ideas and actions.
8 Would you like to know more about the community projects that Coca-Cola GB supports? Please share what you learnt at the event. Yes that would be great. I tested at home so didn't go to the event.
9 What else did you learn at the event?/What most surprised you? N/A.
10 Do you have any other comments you would like to share?

1 What was/is your preferred soft drink before trying Coca-Cola Zero Sugar?

Full-sugar coke or water

2 What did you think of the taste of Coca-Cola Zero Sugar?

I am sorry I did not like it. I am not a fan of "diet" drinks (don't like aspartame) and unfortunately I could still taste it in this product. Otherwise, I thought the drink was a bit tasteless and bland.

3 Did Coca-Cola Zero Sugar taste more like Coca-Cola than you thought it would?

no - it is not a patch on the real thing!

4 Do you think the name and look of the drink make it clear that Coca-Cola Zero Sugar is sugar free?

Yes

5 Would you buy Coca-Cola Zero Sugar?

No. I am trying to cut down on my consumption of fizzy drinks and I limit myself to 1 full-sugar coke a week now. I was hoping that this could be an acceptable alternative - but sadly not!