Hi,
Has anyone else noticed the change to the M&S Sparks Cards Rewards? I've previously often had 20% off clothing etc, but under the new system you have to spend money on certain items to earn money off future spends.
Before anyone comes at me, I know M&S don't have to offer a reward card in any shape or form. But the way the new rewards are going to operate seem highly biaised towards high-spending customers rather than all customers.
As an example...under the previous rewards I might have had 20% off dresses which, if I bought a dress for £50 would mean £10 off. Under the new scheme, I may get a £6 reward for spending £30 on a dress. So, as a customer I'm not really gaining anything - in fact, it'll end up costing me more, because I will no doubt have to top up that £6 reward in order to buy anything!
Obviously this has been done to be beneficial to M&S and it's a business decision but does anyone else feel it's a bit of a shame as a loyal customer?
Also, the influencers shilling this as a 'Fantastic Upgrade', need to start being transparent about their partnerships with M&S. You only have to do the maths to realise for the average customer, it's anything but 🙄