"But essentially, any response ridiculing the language used is going to put (maybe only subconsciously) a huge proportion of people on the defensive because a little bit of their brain is going 'well who honestly knows how to spell 'superficial' anyway?'.
On the other hand responses pointing out that most adult humans, never mind adult humans in vaguely responsible jobs, don't need to congratulate themselves publicly every time they tie their own laces might be just as effective at pointing out that what he is doing is crazy without making any one feel looked down on."
Yes Yes. We need to keep thinking about talking about this.
I have jealousies and resentments. So does my husband. Most people do but these are taboos, and taboos are horribly powerful things. Trump has jealousy and resentment but no shame so he airs his resentments and I think many find it cathartic. Even I do, a bit, until I remember the danger he is putting my chlidren in.