Remember Oatly being arseholes?

[SirSamuelVimes]

www.thetimes.co.uk/article/0ce66b2a-7e0b-11ec-bbb7-54d5cd4b43b0?shareToken=10535be1b014b69bae1ff0b1b25d94fa

They've been rapped on the knuckles for making dodgy claims in their patronising adverts. Apparently Oatly have a very tenuous grasp of the concept of facts.

Ha de fucking ha.

Also:

"We balanced a playful tone around generation gaps with a considered tone when talking about the climate crisis and milk addiction."

Milk addiction? You might think we all drink too much milk, and you might think it justified to draw the comparison with addiction to make a point. But it's hyperbole, not 'considered'. FFS.

Not only are they disgustingly patronising but they are stupid with it too. "Ain't that right boomer?" The parents of the kids their stupid survey was aimed at are mainly Gen X. They are too stupid to breathe and then they wonder why we aren't chomping at the bit to buy their cartons of run off from pig swill mixed with rape oil.

Yes, the whole write up is even more desperately 'Look how we're in touch with the yoof' than the original ad campaign.