Any Instagrammers haemorraging followers?

[JellyStarz]

I am losing 2 - 5 followers per day at the moment its mental. I have been playing with my content strategy as obviously Mounjaro accounts are rife now and I know I have a faithful audience on Stories and Engagement but I want to see growth not loss! I am gaining new followers but losing then just as fast.

I do accept after 18 months people will be fatigued of the WLI accounts, either given up on their own journey or no longer seeking information/inspiration but there are plenty of accounts with 6 figure followers still

No but I like weight loss accounts - would be interested in looking at yours if you feel comfortable sharing your @ :)

You sound jealous OP
. perhaps it’s time to live in the real world away from social media

I literally have no idea...This post makes me feel very old 😅

I have absolutely no clue how Instagram works, Op do you get paid if people follow you etc? I’m try to understand why it matters if you lose followers?

I was looking at content creators I follow on TikTok last night and realised that there are very few who now offer much value in the way they did when I first started out with MJ. Some now post less about weight loss and more about their own lives which, often, is not relatable to me as an older woman so I'm in the process of unfollowing those and the ones who are switching to Wegovy.

I think when we start out we want content creators who educate and explain the things we need to know about the medication, where to get it, injection sites, etc and how to use it well but, once we have that knowledge and confidence, our interests diverge so it becomes harder to retain followers. I'm no following some on how to dress, some on exercise for oldies and some on healthy cooking

The WLI accounts become dated really quickly in terms of what people want ie someone similar to them who has been on the same weight loss journey.

As @QueenOfHiraeth says once we acquire the knowledge about MJ there is much to keep us. I follow some nutrition experts and exercise for older ladies but dropped the MJ accounts. There are loads of lifestyle/fashion/diet accounts.

I cull accounts I follow on a regular basis. Does it make me laugh? Is it linked to one of my hobbies/interests? Is it relatable to me?

Find something interesting to talk about?

I feel old as well. I've never been on Instagram.

I’m just going to be brutally honest, loads of weight loss accounts are people who aren’t otherwise interesting, who aren’t attractive, who don’t have interesting lifestyle, who wouldn’t be able to gain a following if not for weight loss. As a result, they are never going to do well as an influencer.

Like I look at the people who gained a following on TikTok with mounjaro and they are chavvy, unattractive, undesirable etc. The hard truth is that no one is going to stick around for people like that, people just binge the weight loss stuff initially but interest will wane cause that sort of average lifestyle isn’t what people want to see.

So do you actually have what it takes to be an influencer outside of weight loss? As it’s quite clear that you do not have a “faithful” audience if you’re losing followers daily.

I'm also here to hopefully find out why it matters. I don't mean that in a sarky way; just genuinely interested in what drives someone, as I know nothing about social media. Is it money related, or just for a more personal kind of self-fulfillment?