Definitely stressful. I seem to play along for a bit and then the annoyance of it becomes more than the worth for me and I’m like ‘fuck it’ and just remove myself from the situation. I feel like this about SpaceNK. I’ve been deluxe tier N-Dulge for a few years, so clearly spend a load with them, and I think following the whole ‘there’s a million calendars but I will be loyal here’ type fiasco that resulted in their huge discount, my response was just ‘can’t be assed anymore.’
That’s not to say I blame them. They have no obligation to not drop the price. But I also have the right to stop shopping there. As it is, I’ve now got enough to keep me going for bloody years based on the discounted advents. So, they’ve all lost out.
I reckon many brands and retailers will struggle next year off the back of this.