I know it's been posted about on here before but I came across it in another town and thought I'd try it as they don't sell it in my local Superdrug. I bought the 'undressed' eyeshadow palette which is almost exactly the same as the Urban Decay Naked one and seems to be really pigmented so you e lots of colour which stays put all day. I also got some lipsticks and lipglosses. The lipgloss are pretty good and smell fantastic, but the lipsticks are the dogs whatsits! They stay on for hours and look great either applied as a normal lipstick or just dabbed on with a sheer lipgloss over the top - I used Clinique as that seems to have staying power too, and it looked just like a lip stain.
Definitely worth a try :)