This feedback thread is for the 250 Mumsnetters, who have participated in the Colgate® Maximum Cavity Protection plus Sugar Acid Neutraliser™ toothpaste product test with their DCs.
Here’s what Colgate says: “Did you know that 84% of children and all adults suffer from cavities at some point in their life*?
“Cavities, also known as tooth decay, are the most common chronic disease on the planet.
But cavities are preventable and this is why Colgate® has created a breakthrough new anti-cavity toothpaste called Colgate® Maximum Cavity Protection plus Sugar Acid NeutraliserTM.
“Providing close to double protection against early decay**, Colgate® Maximum Cavity Protection is the first and only toothpaste to contain Sugar Acid NeutraliserTM technology, that goes beyond the protection of fluoride, neutralising sugar acids in plaque – the #1 cause of cavities.
“Colgate’s Head of Scientific Affairs, Foti Panagakos comments:
“More and more we’re aware of the increasing levels of sugar in our diets and the negative impact this has on our health. The need for a toothpaste with built in Sugar Acid Neutraliser™ technology has never been so urgent. Colgate® Maximum Cavity Protection plus Sugar Acid Neutraliser™ will have a tremendous impact on the oral health of the nation.””
*UK Adult Dental Health Survey 2009, The Health and Social Care Information Centre
** Toothpaste with fluoride alone reduced by 32%
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Below are some questions we would like you to answer but feel free to add any other comments you may have.
Q1. What was your overall impression of Colgate® Maximum Cavity Protection plus Sugar Acid Neutraliser™ toothpaste?
Q2. Would you replace your regular toothpaste with Colgate® Maximum Cavity Protection plus Sugar Acid Neutraliser™ toothpaste?
Q3. What did your DCs like most about Colgate® Maximum Cavity Protection plus Sugar Acid Neutraliser™ Kids toothpaste (such as taste, texture, packaging)?
Q4. Would you recommend Colgate® Maximum Cavity Protection plus Sugar Acid Neutraliser™ to other parents?
Everyone who posts their feedback on this thread AND fills in the feedback survey which will be sent next week will be entered into a prize draw where one lucky Mumsnetter will win a £300 voucher for the supermarket of their choice*!
Please note, your comments may be used on Colgate's marketing materials and possibly elsewhere, so please only post if you're comfortable with this.
Thanks and good luck!
MNHQ
*except for Aldi and Lidl