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MNHQ here: Bounty Mutiny (get Bounty and commercial reps off wards) - UPDATE

5 replies

RowanMumsnet · 26/10/2018 09:36

Hello

Thought some of you would be pleased to hear that as the petition to ban commercial reps started by Lauren Harris has passed 10k signatures, the government had to provide a response.

In it, they praise Ipswich hospital for introducing:

'a system where mothers are only approached by a commercial representative if they indicate that this is something that they would like. Mothers can show their preference by placing a card on their bedside table. This is a good example of how Trusts can put processes in place to give new mothers clear control over their interaction with commercial representatives.'

They go on to say:

'The Government is considering how to clarify guidance, so that that the interaction between commercial representatives and new mothers on NHS wards is consistently more positive across the UK.'

So, a small step but hopefully a good one. For the GDPR mavens among you there's also some commentary on that issue in the response on the petition page (please let us know what you think!)

Please do sign the petition if you feel strongly about this - every signature demonstrates the strength of feeling on the issue, and if the petition reaches 100k it will be debated in Parliament.

If you've already signed, you could:

  1. write to the hospital where you had your baby (or the hospital where you will be having your baby, or would have your baby at if you had a hospital birth). Bring the response to their attention (they may not be aware of the petition), and point out that the Government has clearly indicated hospitals should have this sort of opt IN system and that other mothers should be left alone.

  2. Tweet/share a Facebook post to East Suffolk and North Essex NHS Foundation Trust (@ESNEFT on Twitter) to commend Ipswich hospital on its policy, and tag in your local hospital trust asking them to do the same.

  3. Tweet/share a Facebook post with the Department of Health and Social Care (@DHSCgovuk) asking them to prioritise new guidance for trusts on this issue.

If you have any ideas for other useful actions to take please add them here!

Thanks
MNHQ

RowanMumsnet · 26/10/2018 09:37

RowanMumsnet · 26/10/2018 12:46

@RoboticMary

When my first was born, she was in the ICU for several days as she wasn’t breathing at birth. The Bounty rep pulled back the curtains, did a pantomime double-take at the empty crib beside me, laughed and said “Ha! Better luck next time!”

I was only 19 and while I was more concerned about my poorly DD at the time, it’s bothered me since. I assume she meant a healthy child... but what a thing to say Sad

Crikey Shock

Really sorry to read that and other people's terrible experiences too

Interesting point about the card and pulling the curtains back - does anyone know how this works at Ipswich? Are the cards collected by staff on the ward and collated for info for the reps?

RowanMumsnet · 26/10/2018 14:18

@53rdWay

There'd be nothing to stop the rest of us putting "NO BOUNTY, GO AWAY" cards on our bedside tables at other hospitals too, I suppose...

Blogger Alison Perry (Not Another Mummy Blog) has designed a handy downloadable poster you can pin to your curtains

RowanMumsnet · 29/10/2018 10:50

Here's the HuffPo article: www.huffingtonpost.co.uk/entry/nhs-has-earned-thousands-by-giving-a-private-company-access-to-new-mothers-on-maternity-wards_uk_5bd18bdee4b0d38b5880467d

Interesting reading - according to the trusts who responded to Freedom of Information requests, the NHS hospital trusts receive between 80p and £1.50 per woman seen by Bounty reps.

RowanMumsnet · 30/10/2018 09:53

@Tinlegs

NHS Highland must have seen the light before mine were born (or we're having a day off).

NHS Highland dropped Bounty in response to our original campaign back in 2013 - you can see here which trusts took action at the time

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