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What is your household income if you shop at Ocado?

71 replies

OcadoQT · 15/02/2026 16:31

I appreciate there will be wider context to this if you wanted to share such as number of people in your home, but I’m just curious. I want to switch to Ocado, friend thinks it’s for “rich” households. I currently have a weekly budget of £120 for family of 3/4 (I say 3 or 4 because due to lifestyle we are often only down to 3 people!) and this does not need to include lunches in the week or cleaning stuff (when it’s school holidays I increase the budget for lunches). Friend thinks you need a £200 p/w budget.

OP posts:
Birchwoods · 21/02/2026 15:38

I’ve found myself shopping more and more at Ocado and the fruit and veg is significantly better quality than Sainsbury’s and Aldi (which I find absolutely shocking quality) much of which ends up in the bin and is a waste of money.

MissSmith80 · 21/02/2026 16:27

I switched from Tesco to Ocado in October and have no plans to switch away. I do spend around £10 per week more with Ocado for a family of 3 (spend 120-130 p/w now) but it’s not the Tesco equivalent products that do that because they are price matched anyway - most weeks Ocado are cheaper, if I get a voucher back it’s for 20p ish.
What pushes it up are the M&S products which I know I could do without but I’d likely buy them anyway - school socks for my son, the body butter I love etc.
But even if Ocado was a £1 or £2 a week more than Tesco was for me, I’d still use them for the product quality - I can happily buy for the week except bread so can keep ‘top ups’ to a minimum, the auto-booking of the same slot each week, the availability of new slots if ever I needed one, the lack of substitutions and I love the delivery process - always in the window for me, good communication about their times/arrived and unpacking notification etc.
Ocado have properly won me over!

TurquoiseDress · 21/02/2026 16:34

We use Ocado, mainly because I cannot bear to do the weekly shop in store!

Yes it can be expensive but I always look for the special offers/stock up when it’s on offer

TurquoiseDress · 21/02/2026 16:35

Don’t really think our household income has anything to do with it, we shop in a variety of other supermarkets for top ups/extra

TeaAndTrumpet · 21/02/2026 16:48

I've been using Ocado since the early 2000s. I have at various times over the years done a quick "like for like" comparison with Sainsbury's and Tesco, and it's never been substantial enough to make me even consider moving.

I do shop somewhat carefully and pay attention to offers.

Snowinsummer · 21/02/2026 16:58

It’s defo more expensive than Sainsbury’s but has a better range than my local one, so I find myself ordering about once a month. I do carefully check the prices though

OcadoQT · 21/02/2026 18:12

Oh and one thing I’ve noticed, is how much better quality the chicken is. I just bought the big standard Ocado one, but the breasts are so soft and tender compared to what I get in Tesco and sainsburys, you can tell from the moment you pick it up!

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goz · 21/02/2026 18:14

As with literally any supermarket there is a range of choice in terms of price and brands.
Having to spend £200 a week is nonsense, as is avoiding doing something because of a friends opinion.

Sesma · 21/02/2026 18:34

The low basket threshold is £75 so no one needs to spend more than that.

YYURYYUCICYYUR4ME · 21/02/2026 18:59

I find Ocado compares very favourably on price / quality and it depends what you buy. They have products I struggle to get elsewhere and some occasional specials, so I stock up, alongside M&S basics. I do a fruit and veg extra shop as needed as I like to chose in person. I can't remember the last time an item was missing and never had a daft substitution or a late delivery.

NotThatSerious · 21/02/2026 19:02

We budget £160 a week including nappies, wipes and cleaning stuff. I do one Ocado shop a month normally at about £200 to get the odd things Tesco doesn’t do but wouldn’t use them weekly.

we are a family of 5.

DelilahBucket · 21/02/2026 19:04

2 adults and a 17 year old boy here. We spend £100-150 a week with Ocado including mine and DH's lunches, cleaning and alcohol. Doesn't include meat though as we get it from a butcher. We could spend less but we both work a lot of hours so buy things like already prepped veg and the expensive convenience foods (try not to have too much UPF).
We switched from Sainsbury's a few years ago as we were fed up with chucking veg in the bin after a couple of days. It lasts much longer from Ocado.

PurpleNightingale · 21/02/2026 19:07

We switch up where we shop. Iceland and Tesco mainly and Ocado and Sainsbury mixed in, particularly when they send me the vouchers for £10/ £15 off a shop. I get bored of buying the same thing so it gives some variety. I've nothing against Aldi/ Lidl but I like getting my shopping online and delivered. Household income is about £60k in London.

BlackberrySky · 21/02/2026 19:08

I have a smartpass and have shopped with Ocado for over 15 years. Family of four, I spend about £170 per week, which includes toiletries and cleaning products. I stick with Ocado because they only pick from warehouses, not the public shop floor, so have better stock control and consequently fewer substitutions than supermarkets that have to pick from what's on the shelves at the time. They are also hardly ever late, and you book a one hour delivery window.

FordExplorer · 21/02/2026 19:08

I’m the only adult and my income is £33,000 (I don’t pay tax as my income is from high rate disability benefits due to my severe disability).
No hate please, I’d genuinely give anything to be healthy, have my career I loved, back and live normally. Or even just to see my child grow up but I none of the above will happen unfortunately.

Anyway, I find Ocado to be far cheaper than most other places for some things. M&S baked beans to give just one example, 55p and much nicer than Heinz!

molifly · 21/02/2026 19:12

We budget £100 a week and find it cheaper than Tesco and also better quality

blondeascustard · 21/02/2026 19:13

spend £150pw on average with Ocado for a family of 5, though that has been creeping up recently and often we prune our nearly £200 order down a bit. Look for offers, flash sales and own brand stuff. Tend to do a top up at Sainsbury’s of milk, bread and cereal on a weekly basis and also every so often splurge at Lidl for some things bought in bulk (chocolate, oil).

Merlin23 · 21/02/2026 19:26

Ocado spend £80-120 per week 3-4 adult household
1 adult at uni so only home Christmas and summer. Not wealthy but can afford quality food. No UPF household

LoughboroughBex · 21/02/2026 19:28

About £65k household income for 2 adults (+DDog) we shop at Ocado every 2-3 weeks. We don’t do many luxuries (rarely drink, not spending loads of money on clothes, nails, hair etc) and choose to prioritise nice food.

Sesma · 21/02/2026 19:36

I don't have a Smart Pass as I don't shop there every week, I just get a £1.50 4 hour slot in the evening when I'm in anyway. I generally get a Waitrose slot for Christmas so don't need an Ocado Christmas slot

Retrogamer · 21/02/2026 19:37

About 80-90 a week for two adults two kids.
I'm not saying my income but we are both working min wage jobs. We plan our meals very carefully to make it stretch.

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