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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

AIBU to be shocked at this Primark email?

105 replies

IberianLynx · 29/06/2026 21:10

Just received this email from Primark and was taken aback by the model. Surely this is way too explicit to send to customers?

AIBU to be shocked at this Primark email?
OP posts:
Thread gallery
6
NotAnotherScarf · 30/06/2026 07:46

I think we need to have a go fund me to send the poor lad to Lourdes...he's deformed

godmum56 · 30/06/2026 07:52

have you checked that it actually is from Primark and its not a faked address. You can make emails look like they are coming from anywhere. I don't usually post AI but this is a very clear explanation.

Follow these steps to view the headers and find the source:

  1. View the Email Headers
The way to access the raw header depends on your email provider: Gmail: Open the email, click the three dots next to the reply button, and select Show original. Outlook: Double-click the email to open it, go to File > Properties, and view the Internet Headers box. Apple Mail: Open the email and select View > Message > Raw Source (or All Headers). 1, , 4]
  1. Identify the IP Address
Once the header text is open, look for the following: Search for the Received: lines. These record the servers the email passed through. Look for an IP address near the tags X-Originating-IP or client-ip. Note: Start from the bottom-most Received: line to follow the email's journey from the earliest recorded server to your inbox. 1, 2, 3, 4]
  1. Trace the IP or Server
Copy the IP address you found. Paste it into a free lookup tool like MxToolbox or IP Location to find the approximate geographic location and internet service provider (ISP). 1, , 4]

Trace an email with its full header - Gmail Help

You can check the full header of an email that you received from a Gmail account to know where it's from. View and copy the full header of an email Gmail From a browser, open

https://support.google.com/mail/answer/29436?hl=en-GB

Winter2020 · 30/06/2026 07:57

As suggested by a previous poster if you Google Primark Green Embroiderd top the search results show this picture as well as a similarly weird one of him stood up.

Click on "visit"and it takes you to the Primark website where it says "sorry not found". It is the Primark website - you can navigate to other menus.

I think it's a prank photoshop but was on the website/in an advert.

AIBU to be shocked at this Primark email?
AIBU to be shocked at this Primark email?
AIBU to be shocked at this Primark email?
IsadoraQuagmire · 30/06/2026 07:59

godmum56 · 30/06/2026 07:52

have you checked that it actually is from Primark and its not a faked address. You can make emails look like they are coming from anywhere. I don't usually post AI but this is a very clear explanation.

Follow these steps to view the headers and find the source:

  1. View the Email Headers
The way to access the raw header depends on your email provider: Gmail: Open the email, click the three dots next to the reply button, and select Show original. Outlook: Double-click the email to open it, go to File > Properties, and view the Internet Headers box. Apple Mail: Open the email and select View > Message > Raw Source (or All Headers). 1, , 4]
  1. Identify the IP Address
Once the header text is open, look for the following: Search for the Received: lines. These record the servers the email passed through. Look for an IP address near the tags X-Originating-IP or client-ip. Note: Start from the bottom-most Received: line to follow the email's journey from the earliest recorded server to your inbox. 1, 2, 3, 4]
  1. Trace the IP or Server
Copy the IP address you found. Paste it into a free lookup tool like MxToolbox or IP Location to find the approximate geographic location and internet service provider (ISP). 1, , 4]

It's definitely from Primark. I'm on their mailing list and got the same email last night, but just deleted it when I saw it was about mens clothes. I didn't notice anything odd about the photo.

SpidersAreShitheads · 30/06/2026 08:18

occamsrazor26 · 30/06/2026 06:22

And for those of you pretending to be blind, obviously it very much does look like his not very impressive cock is semi erect. You know this or you need to get glasses ffs.

Again, if it's real and you are ok with this being sent out it's because you - yes you - are a creepy pervert. Not cool, not laid back, not oh so accepting, not better than anyone else, not hilariously funny. Just weird and perverted.

But, let's face it, it's not real.

Edited

I wasn’t pretending to be blind - I genuinely had no idea what people were seeing.

Now after a couple of PP very kindly explained it, I know what everyone is talking about at least - but to me, it really just looks like a fold in the shorts. It doesn’t look like a dick because otherwise it would be growing out of his thigh rather than his groin!

I’m not weird and perverted because I don’t think a normal bunching of loose cloth is rude - you just have an overactive imagination 😂😂😂😂

MyWildOliveGoose · 30/06/2026 08:20

It’s a crease in the shorts.

Additup · 30/06/2026 08:29

It's his chinis (a penis style shape you get when wearing chinos and you sit down).
I learnt that phrase from my 2 daughters 😂

eastegg · 30/06/2026 08:34

PurpleDisco · 30/06/2026 00:20

Can someone please explain, I don’t see anything that stands out?

😂

Vroomfondleswaistcoat · 30/06/2026 08:42

Is it only me that's more worried about his apparently legless twin? As if the poor man hasn't suffered enough from having a weirdly positioned penis, his identical twin brother has no lower appendages at ALL!

That poor, poor family...

Auroraloves · 30/06/2026 08:48

occamsrazor26 · 30/06/2026 06:22

And for those of you pretending to be blind, obviously it very much does look like his not very impressive cock is semi erect. You know this or you need to get glasses ffs.

Again, if it's real and you are ok with this being sent out it's because you - yes you - are a creepy pervert. Not cool, not laid back, not oh so accepting, not better than anyone else, not hilariously funny. Just weird and perverted.

But, let's face it, it's not real.

Edited

It looks like a fold. Which is what it is.

For that to be a penis he would have very strange anatomy it starts about 3 inches away from his pelvis

OriginalSkang · 30/06/2026 08:53

Why are the models wearing almost the same outfit as Terry Wogan?!

BauhausOfEliott · 30/06/2026 08:57

occamsrazor26 · 30/06/2026 06:22

And for those of you pretending to be blind, obviously it very much does look like his not very impressive cock is semi erect. You know this or you need to get glasses ffs.

Again, if it's real and you are ok with this being sent out it's because you - yes you - are a creepy pervert. Not cool, not laid back, not oh so accepting, not better than anyone else, not hilariously funny. Just weird and perverted.

But, let's face it, it's not real.

Edited

Are you OK?

MustWeDoThis · 30/06/2026 09:20

IberianLynx · 29/06/2026 21:10

Just received this email from Primark and was taken aback by the model. Surely this is way too explicit to send to customers?

What are we looking at? I'm confused. The way the shorts have rumpled at the front ?

ilovepixie · 30/06/2026 09:22

Too thin and too small.

Auroraloves · 30/06/2026 09:22

MustWeDoThis · 30/06/2026 09:20

What are we looking at? I'm confused. The way the shorts have rumpled at the front ?

Yes I think so, really need that pearl clutching topic board opened 😂

Teakettletrio · 30/06/2026 09:23

We need to stop this sartorial based filth. I mean, look at what Next are selling

AIBU to be shocked at this Primark email?
SweetcornFritter · 30/06/2026 09:24

ilovepixie · 30/06/2026 09:22

Too thin and too small.

Said the actress to the bishop.

Floatlikeafeather2 · 30/06/2026 09:25

godmum56 · 30/06/2026 07:52

have you checked that it actually is from Primark and its not a faked address. You can make emails look like they are coming from anywhere. I don't usually post AI but this is a very clear explanation.

Follow these steps to view the headers and find the source:

  1. View the Email Headers
The way to access the raw header depends on your email provider: Gmail: Open the email, click the three dots next to the reply button, and select Show original. Outlook: Double-click the email to open it, go to File > Properties, and view the Internet Headers box. Apple Mail: Open the email and select View > Message > Raw Source (or All Headers). 1, , 4]
  1. Identify the IP Address
Once the header text is open, look for the following: Search for the Received: lines. These record the servers the email passed through. Look for an IP address near the tags X-Originating-IP or client-ip. Note: Start from the bottom-most Received: line to follow the email's journey from the earliest recorded server to your inbox. 1, 2, 3, 4]
  1. Trace the IP or Server
Copy the IP address you found. Paste it into a free lookup tool like MxToolbox or IP Location to find the approximate geographic location and internet service provider (ISP). 1, , 4]

She doesn't need to do this. It's not a scam. The picture is also on the Primark website. It is exactly the same. It hasn't been photoshopped, either by a scammer or OP. It's so clearly a trick of the light that I can't believe people are being so ridiculous. Catalogue photos don't tend to be taken by high end photographers and editing staff don't appear to have much time to do their job, either.

Mumofmarauders · 30/06/2026 09:28

JohnnyMcGrathSaysFuckOff · 29/06/2026 21:25

More worrying that he appears to be excited by his own self coming up behind him.

Lots to unpack there

This comment made me snort with laughter!

Searchingforliberty · 30/06/2026 09:29

SpidersAreShitheads · 30/06/2026 08:18

I wasn’t pretending to be blind - I genuinely had no idea what people were seeing.

Now after a couple of PP very kindly explained it, I know what everyone is talking about at least - but to me, it really just looks like a fold in the shorts. It doesn’t look like a dick because otherwise it would be growing out of his thigh rather than his groin!

I’m not weird and perverted because I don’t think a normal bunching of loose cloth is rude - you just have an overactive imagination 😂😂😂😂

It is just a fold in the shorts. Mumsnet is so weird.

Settlersa · 30/06/2026 09:32

It looks like someone has stuck a sausage in his shorts and why are there two men exactly the same

rolloverbeethoven · 30/06/2026 09:32

As the old lady on the tube said, when confronted by a flasher "Put it away, young man!", while wielding her umbrella. (True story. And no, it wasn't me).

drunkelephant83 · 30/06/2026 09:57

I thought that was a crease in the shorts tbh, get over it.

sittingonabeach · 30/06/2026 09:59

GreenFootstool · 30/06/2026 09:32

That poor model. I'm pretty sure it's badly sewn shorts but it's also visible on the website:

https://www.primark.com/en-gb/p/the-edit-embroidered-cotton-short-sleeve-shirt-khaki-991172067416

If you look at all the photos it looks like he has an appendage by his bottom too!

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