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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

why are all celebrity perfume ads so naff?

49 replies

Wheresmywoolyjumpers · 20/12/2021 18:28

Light hearted - but watching tv I keep seeing really naff ads with celebrities which are cringe worthy. The perfume ones are particularly bad - not all of them, the ones that use models are sometimes ok. But the ones with a big name in are often really dumb. Is it just me? Why would ad agencies do that?

OP posts:
Borisjohnsonshairbrush · 20/12/2021 18:31

Ynbu..

The one with johnny Depps daughter is constantly over played

ChateauxNeufDePoop · 20/12/2021 18:32

They always have been but then I guess a scent is one of (if not the) hardest thing to advertise on TV as you can't convey it to the audience. Even though you can't taste the food in a food commercial you can at least see the presentation of it. That's why I think perfume ads have to be nonsensical - so you can remember them.

the80sweregreat · 20/12/2021 18:32

The worst perfume ad ever is the Daisy one and it's not changed in years ! They are models rather than celebs though
The Johnny Depp aftershave one is horrible, he looks greasy and needs a bath.
They are annoying , I think that the perfume makers have competitions to see who can make the worst one.

Wheresmywoolyjumpers · 20/12/2021 18:55

Oh god, yes, the Johnny Depp one is dire! The Natalie Portman one really annoys me too for some reason. I can't think of a single perfume ad I like. And I love perfume and smelly stuff! What other ones annoy you?

OP posts:
the80sweregreat · 20/12/2021 19:01

The one with the two people dancing on a cliff is also annoying too
I don't buy or wear any of it ( have allergies ) so I don't take a lot of notice of smellies in general, it's all over priced hyped up rubbish anyway !

PleasantBirthday · 20/12/2021 19:04

Hand youh? What would youh do for loff?

Probably drive around in a car and roll in some flowers.

Luredbyapomegranate · 20/12/2021 19:06

I quite enjoy the total mentalness of perfume ads.. they are terrible, I agree.

PatriotCanes · 20/12/2021 19:06

The Adam Driver centaur one does my head in but I saw one earlier for Versace Eros which was even more awful. So awful I didn't recognise the bloke in it, even Richard Madden turned it down.

Tillymintpolo · 20/12/2021 19:06

mobile.twitter.com/PerfumeAds

Brilliant spoof page on Twitter

LunaMuffinTop · 20/12/2021 19:08

I don't like the perfume ads either none of them has anything to do with the perfume they are trying to sell it drives me insane seeing adverts that make no sense.

RedRobin100 · 20/12/2021 19:10

God they’re so bad!

Sparklesocks · 20/12/2021 19:10

I think perfume ads have a tricky job because they can’t show you the actual fragrance of their product theyre advertising without you smelling it - so they have to create a ‘concept’ or a ‘mood’. And this almost always leads to something a bit wanky or surreal (or both!).

Figgygal · 20/12/2021 19:10

Christmas is awful for this
What the F is that pink bear one with the sexy astronaut all about?
If you get to the end of an ad and have no clue what it was selling it’ll be a perfume advert

NeverTalksToStrangers · 20/12/2021 19:55

I hate so many. The lady gaga one makes no sense and the song is shit.

FeralMeryl · 20/12/2021 20:03

"What would you do for love?"
Erm ... lie in a boat above a whale?
Wear a fancy dress?
Fill a truck with armfuls of flowers and drive off laughing?

Edgy.

Wheresmywoolyjumpers · 20/12/2021 20:07

These are great! And the Ryan Reynolds one - I love him but really? They must pay these guys a ton of money for them to allow themselves to be in these. Love the spoof site.

OP posts:
Theunamedcat · 20/12/2021 20:09

Johnny Depp always looks greasy and unwashed its attractive to many

Haudyourwheesht · 20/12/2021 20:22

I hate the Daisy one. I have to dive for the remote and turn it off before they start the weird 'Daisy' chanting. It drives me mad.

jcyclops · 20/12/2021 22:17

Only 4 more days of this crap - then we'll get the sofa adverts.

drpet49 · 20/12/2021 22:19

I like the Charlize Theron J’Adore ad

OhdearOhdearOhdearIndeed · 20/12/2021 22:26

@jcyclops

Only 4 more days of this crap - then we'll get the sofa adverts.
Yes the shouty man ads with hideous sofas that looked like they should cost no more than £500, but mysteriously cost 2k a week ago and now cost £500 in the sales. Hmm bargain.

Perfume ads are very odd. It's like someone asked a hormonal gawky teenager to come up with ideas to make a perfume look cool and edgy. I suppose that's who the ad agencies are trying to flog it to, so maybe they are trying to get in their heads.

Bebabelouba · 20/12/2021 22:30

I think everyone should have their own perfume ad, where we all get to look beautiful and artsy. Would be a good confidence boost at times of low ebb Grin

Trudij123 · 20/12/2021 22:34

Oh I could look at Chris Hemsworth in ( or out of !) a suit for hours and not get bored - nor would I notice what he was advertising though…

I love the dress Natalie Portman is wearing in the one she does - it’s stunning. It also comes with a stunning price tag ( and I wouldn’t look good in it at all !!)

Aderyn21 · 20/12/2021 22:35

The Daisy one does my head in - I would actively not buy it on account of that creepy ad!

ditalini · 20/12/2021 22:36

The Natalie Portman one is scary. Don't hit me Natalie!

Maybe I could set her on the Daisy women though. Or yer wrecking ball one.