indu Beauty’s colourless collection
Educating teens and parents about teenage skin
Education is at the heart of indu Beauty's mission. In fact, the brand recently launched "indu 101" – a hub for all things teen skincare and makeup education.
The blog covers everything from breaking down complex skincare terminology to recreating popular beauty trends in a teen-friendly way. It's an invaluable resource for both teens starting their skincare journey and parents looking to guide them.
"Teens are the heart and soul of indu”, shares Reena Hammer, Co-Founder and CEO of indu Beauty.
“We want to support them on their journey to build a healthy, lifelong relationship with beauty.
“Everything we do and every product our expert team creates is purpose-built for their skin. Our promise is to always put teens first, and we’re proud to be a brand that they can own and champion.”
1. For teens with oily, combination or blemish-prone skin
The Clarifying range includes the HydroGel Moisturiser and Gel Cleanser with ultra-lightweight, non-greasy formulas that work to remove excess oil and shine, tackle blemishes and keep skin hydrated.
2. As an entry point into skincare, keep it simple
Keep their skincare routine as simple as possible in just three steps with the Universal Cream Cleanser, Universal Soft-Cream Moisturiser and Everyday Hero SPF50+ - these are the skin basics that teens need to keep their skin protected and balanced.
3. For on-the-go cleansing in busy sport- or activity-packed schedules
A go-to product for their sports bag is indu Beauty’s Cleansing Pads. Each pre-soaked pad is full of hydrating, soothing ingredients to keep skin fresh – no water needed.
4. The indu Colourless range is the perfect entry point to makeup
Subtle and cleverly clear, these hybrid beauty products, from clear lash gel to pH-activated GlowOil, work like makeup on the skin, but without pigment or coverage, to enhance your teen’s natural features without hiding or changing.