Estee Lauder Double Wear Foundation - how would you promote it?

[lilibet]

Dd works for Estee Lauder and is up for a promotion soon, as part of her assesment she has to promote the double wear foundation on a counter for a day.

The other girl on the counter has been given the bronzer to promote, much easier - a holiday theme, lots of bright coloured balloons and they are wearing flowers in their hair.

Any ideas for Double Wear? Best I could come up with was clocks for the long lasting effect and maybe a raffle ticket for every one bought for a watch.

What about something emphasising the things you could be doing instead of touching up your makeup because it doesn't need it? Or something about being fresh all day... erm... will keep thinking

Spend less time on your face, more time for you - give away little bottles of bubble bath or magazines or something. Still thinking....