Yikes. I was in Selfridges today actually as I had a £100 gift card to spend and it really depressed me. Nothing nice - all super high end designer so would have needed a £1000 gift card and a body transplant. Or v expensive end of high street (Sandro, Maje) where everything was cheap-looking and tiny. Ended up buying some stuff from the Cos concession so could have been anywhere really.
Whereas I am quite happy with a John Lewis shopping trip - they have brands that suit me better (Hobbs, Whistles, Jaeger, plus some other interesting ones). I guess I am more John Lewis than Selfridges 