Dear Rigby and Peller. You don't "curate lingerie". You sell underwear.

[Awks]

Why do brands insist on wankifying what they do? Curators of luxury lingerie? Really?

It grates my cheese.

Doesn't it piss anyone else off? Really?

OMG! Made me snort. Kind of like their style on this though!

That's possibly why I've never shopped in there.

Wearing it today blog has something like 'perfectly curated essentials' which is cringeworthy.

I think I may jump on the band wagon. I work I hr...
'A personnel file which has been painstakingly curated to allow a glimpse into the very soul of the employee. It is a product of our time and bang on trend'.