Bobbi Brown products are IMO a bit underwhelming. I've been disappointed with almost every product that I have tried and that I have bought and I think there are products on the market that are better, even at a lower price.
If you haven't been looking at the other brands in the same price range, I recommend that you do before spending a small fortune on products. You might be happy enough with Bobbi Brown - but it's always nice to know that you're getting the product that works best for you.
If you want something super natural, then Laura Mercier is great. Their Secret Camouflage concealer is amazing, and so are a lot of their other products.
I really like Mac - I've always found all of their products to be generally good (not mascara and nail polish though), and their staff have always been brilliant. They might wear a lot of bright makeup, but they most certainly know how to do a neutral look if asked for it.
Guerlain have great bronzers especially, but all of their products are exceptional.
Estee Lauder are also very nice - it may be that the brand isn't young and cool, but they most certainly make quality products. I love the Double Wear light foundation and mascaras, their BB cream and I've used a lot of their other products for decades and have never been disappointed.
No matter which brand you buy, make sure to get samples of foundation (to check colour is right and that you don't have a bad reaction to it) and of skincare products as it's a pity to waste a lot of money on something that doesn't work. Most brands do not have a great return policy - some do, but most don't.