Written by a blonde lady, based in London, late 20s early 30s, poker straight blonde hair, habit of scowling slightly in photos, trendy/high street style in the main, think she was a writer for a magazine. Had a baby as I recall. Outfit posts taken on street outside her house (terraced Victorian ish) or at the station on way to work. I can picture her vividly but can't for the life of me remember her blog? Any takers? Is probably 6 months since I read it so the above is from memory.