I had never considered this before really. I tend to just buy clothes I like. Although, having said that I do get 'into' certain shops if they have a range of clothes I like and buy loads and then sometimes go off then a different season.
Anyway like I said I never really considered this until a friend asked where a top of mine was from. When I said Boden she said 'Ah, should have known, you are a boden type of person?'
What exactly did she mean by that and should I be flattered/offended?