Social Media Marketing

[Newrumpus]

I have recently started a new business and am just finding my feet. I am new to social media and have set up accounts for my business. Does anyone have any tips for how to make this successful? I am finding making the posts easy enough and they are getting likes etc but how can I reach a wider audience in my local community? Many thanks for any suggestions.

Maybe find a similar business to yours and look at what they are doing?

It takes a long time for a business to become successful - at least a year in most cases and sometimes a lot longer, so be prepared for a lot of marketing and not much return in the early days.

You need to decide which SM is the best fit for you. Instagram isn't great for me, linkedin, reddit subs and FB are better and have more of the people I want to reach. Pinterest is growing as a good way to promote. It's definitely something I need to look into too but my biz isn't a natural fit for it so i've been putting it off.

If you use AI to create your posts make sure you train it how to sound like you. Biz advertising posts on FB all sound exactly the same these days because they are all written by Claude.

Do you have a website?

Thank you for this. I hadn’t thought about Pinterest. That might be worth exploring.
I do have a website which will go online this week hopefully.

What line of work are you in - we have an art gallery so the visual ones work best for us - limited scope with Linkedin etc.

If you are providing a professional service the reverse may be true.