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An update on Ad blockers

5 replies

JustineMumsnet · 03/03/2025 14:56

We wanted to give you a heads up that we will shortly introduce additional software designed to prevent the use of ad blockers. So, if you're using an ad blocker, you'll shortly see a series of prompts asking you to disable it before continuing to browse the site.

We know this is going to cause some annoyance to those of you with ad blockers in place but we do have costs associated with running our platform and the way we meet those is via advertising revenue.

We try to keep the display ads to a minimum (particularly for logged in users) and turn down a lot of the more intrusive ad formats. Nonetheless we do understand that some people find ads really annoying. If you would prefer an ad-free experience, Mumsnet Premium is available as a subscription option for £2.99 a month or £29.99 per year.

The last thing we want is to cause loyal users financial distress, so if you have particular reasons why both seeing ads and paying for Premium is problematic for you, then please do get in touch with us at [email protected] and we’d be happy to look at what we can do to help.

Premium | Mumsnet

Mumsnet makes parents' lives easier by pooling knowledge, advice and support on everything from conception to childbirth, from babies to teenagers.

https://www.mumsnet.com/premium

JustineMumsnet · 03/03/2025 16:04

AlwaysFreezing · 03/03/2025 16:00

It's £29.99 for the year, not £24.99

Sorry yes, you're right - will update my post

BeckyAMumsnet · 03/03/2025 16:44

If you have particular problems with ads stopping the site working for you, please get in touch with us directly at [email protected] and we can take it from there. Thank you.

LilyMumsnet · 03/03/2025 21:33

Hi folks

Please be aware that a serial troll and previously banned poster returned to share links on this thread. We'd strongly advise not clicking on these links, and reporting their posts to us.

BeckyAMumsnet · 05/03/2025 15:19

@LeoLeo2 @PuppyMonkey can you please double check that you've turned off ad blocker, and if so, please let us know the following:

  • The Ad blocker you are using
  • Device / Browser
  • Whether you are browsing incognito
  • If you have any ad blocking enabled on your router
  • If you are using any antivirus software that may have ad blocking enabled

Thank you.

LilyMumsnet · 11/03/2025 16:38

@LeoLeo2

Please could you go to the Ad block app on your phone and ensure Mumsnet is listed as an exception? This was suggested upthread by a Mumsnetter. Let us know if you still have issues.

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