I know it's great publicity, and I know it probably brings new users to the site and makes money etc.
But they are massively overstepping the mark making users so identifiable to whoever reads that trashy rag. MN is supposed to be anonymous, and there's a big difference between posting something on the forums you know is unlikely to ever be read by the people you know, and the daily mail advertising it to the wider world.
A lot of people post for advice, support and to get things off their chest; they don't post for a newspaper to make a mockery out of a support forum and that's exactly what they're doing.
You have to double check everything you say now in case they copy it, and change your username regularly to make sure anything they publish can't be linked back to you personally. It's ridiculous.