After reaching the national finals of the hugely rewarding Young Enterprise Company Programme, myself and four other 16 year olds have been inspired to set up a new business after our success this year with our environmentally friendly company. However, as part of the competition rules, our company had to be liquidated at the end of the process so we are now looking to step into a new market.
After much deliberation, we have decided to take the plunge into the wide childrens market, focussing on primary school age. We are yet to pin point our starting product but would greatly appreciate your invaluable feedback as to what matters most to you as parents, from safety precautions to educational value, what most grabs your attention when your purchase a product for your child?