I have just concluded that after so many years of loyalty with Tesco, they are ripping my family off. Did you know that it is cheaper to buy a pack of 4 orange/apple juice than a six pack. What about vegetable/corn oil? It is cheaper to buy (3) 1 litre bottles than (1) 3 litre bottle. I thought it was just me with my money juggling brain, but the last straw was my dd1 crunchy nut cereal. As she likes it a lot, I always buy the 750gms, but just out of curiousity, I thought I would see if the 500gm would be cheaper and hey presto (500 + 250 = 750gm) came out cheaper. When next you are doing your shopping online, please test my theory. Let me know your verdicts please.