Water's good for your kids.

[VictorianPASqualor]

Do they really need to shorten 'water is' to 'water's' on the Robinsons h20 fruit shoot adverts?

They're trying to be matey, I suppose .

pushing the envelope of pedantry there! I think once they're using "kids" then all need to write formally is gone. Almost entitled to put "Water's good 4 ... "

It isn't actually written, it is a voice over so maybe they are reading 'water's good 4 ur kids'

Like "we're sorry but.." signs everywhere. Matey and annoying. Contractions are for speech

Robinsons or Robinson's or Robinsons'?
adverts or advertisements or advertizements?

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