The former Wacky Warehouse at Drusillas is to be redeveloped as a Hello Kitty house. Within this the face painting, hair braiding and tattoos are to be located within a 'Beauty Parlour' I don't know about you but I find this completely unnecessary and anachronistic. The target age is girls 3-8. Why does it have to be a 'beauty' parlour? Why not a Hello Kitty Studio or even Salon for example. Furthermore it separates the girls from the boys and there is to be no more craft. I emailed to the MD, Mr Laurence Smith, and his reply was 'I disagree with you but I can see you feel passionately about this so I am not going to persuade you otherwise'. I found this rather patronising. I posted my concern on their facebook page. Rather than replying and starting a debate, they removed my post. Poor social media etiquette. If you feel that they are not handling this well and that the name sends the wrong message to girls, please do get in touch with them. Drusillas is a zoo with environmental and conservation ethics, I believe it should have social ethics too and not jump on the 'beauty' bandwagon.