British Heart Foundation Advert 2014

[gfeef]

Watching catch up last night I viewed the British Heart Foundation baby advert, couldn't stop crying for 10 minutes. Is scaring the wits out of pregnant, (hormonal & already panicking) women justification for awareness?

For disclosure: I'm pregnant, 20 weeks, but I'm not crazy level hormonal, these were my first tears for weeks. If you've not seen it -

I think it is clearly and calmly stating the facts about inherited heart conditions and what BHF are doing to fight them. Nothing lurid whatsoever.

Nope. Absolutely nothing wrong with that ad

It makes me feel uncomfortable but maybe that’s the point?