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Fairtrade Fortnight - has anyone noticed?

8 replies

Smithagain · 27/02/2009 22:30

So we are nearly half way through Fairtrade Fortnight. I live in a "Fairtrade Town" and go to a "Fairtrade Church".

With that in mind, I went looking for some nice big displays of Fairtrade food in our local supermarkets, to put together some goodies for the ladies from church who meet up for coffee every Friday.

What a complete washout. No displays, no promotional materials, nothing to draw people's attention at all. Tesco have some miniscule "proud to be supporting Fairtrade Fortnight" cards on their shelves, but they can't be all that proud because there are hardly any products next to them.

A couple of years ago I did a similar exercise and there was loads of promotional stuff. Have the supermarkets lost interest? Is it the credit crunch?

Cheer me up - tell me that something more interesting is happening where you live!

OP posts:
nappyaddict · 28/02/2009 19:03

Well I hadn't noticed it at all in the supermarkets.

MrsTittleMouse · 28/02/2009 20:48

The Telegraph has online voucher codes to promote it - haven't seen anything in the supermarkets.

boogiewoogie · 28/02/2009 22:31

We have a small coop next to us who are giving 20% discount on FT products. My workplace's tuck shop and canteen have FT leaflets by the till. I'm going to be doing a lesson on presentations during the week where the topic is FT.

Smithagain · 01/03/2009 19:58

Interesting. It does seem as if the main supermarkets have lost their initial enthusiasm for Fairtrade. Are people not buying because they are tightening their belts? There was definitely more available a couple of years ago.

Glad to hear the co-op are doing more, boogiewoogie - and the other stuff going on with you.

OP posts:
CherryChoc · 02/03/2009 23:14

I didn't know it was fairtrade fortnight so there can't be much around

Aefondkiss · 02/03/2009 23:18

The co-op have some really good fair trade offers on just now.

dittany · 02/03/2009 23:20

This reply has been deleted

Message withdrawn at poster's request.

wabbit · 02/03/2009 23:34

Signs up all over town here...

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