Not a new thing but worth looking into if you receive UC or some other benefits.
www.moneysavingexpert.com/utilities/broadband-and-tv/broadband-for-low-income-families/
Helped a friend do this recently. The talk talk through Jobcentre was declined as she currently has broadband which she could no longer afford. Moved onto the BT one. Sending her a free Alexa enabled phone too as chosen the £20 deal. Very easy to do.
Worth having a look even if you are on UC and work. 12 month contract and if you wish to renew they check if still in receipt at the 12 month stage.