Caraway Pans - is it a real prize draw?

[Wobble01]

Hi. There's a prize draw on YouTube to win a Caraway Pan Set, and you just pay postage. How can I tell if it's genuine before I send off my details and card number please?
I can't see anything about it on their website.
Thanks

Update: The small print a couple of screens in says you're signing up to a monthly subscription. I didn't proceed.