What on earth is a 'cosy-ironic touch' and why would I need it?

[HolyMolyGuac]

Just spotted this in a catalogue. Have googled it with no results for 'cosy-ironic'.

I have no idea what it means.

Disn write it but I think it probably means cosy as in it reminds you of a childhood Christmas and ironic because it’s ever so slightly naff and 1970s (but in a sweet way).

I actually think it’s quite a good description!

Its the sort of thing people say to let you know they are cool, and know what's really in and what isn't. So its OK for you to buy them because you know they aren't cool, unlike all those other sheep consumers who would buy similar things because they like them.