To think that ❤️ on women's FB status will not 'raise breast cancer awareness'.
Nor will no make up selfies, or sharing the colour of your knickers and all the other 'awareness' campaigns. Who invents this stuff, and how do the charities benefit?
Who remembers what the most famous one, the ice bucket challenge, was 'raising awareness' for?
Breast cancer is not the only cancer.
Men get breast cancer too.