I may be super sensitive as currently having painful period (have endometriosis). But... "new" gadget appeared in a FB post - the post was saying they'd reached their crowdfunding goal. They call it "the off switch for period pain".
Great, I think, and have a look.
It's a fucking TENS machine. It's already been invented! Yet they've convinced people to give them over a million dollars to fund this "new" invention!
To top it all, it comes in various bright colours and the pads you stick on are flower shaped, which various (presumably sponsored) reviews/"articles" think is great for us girls!