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AIBU?

Share your dilemmas and get honest opinions from other Mumsnetters.

To think "Class A Gear" is an inappropriate title for a Paperchase email aimed at students?

28 replies

ShinesLikeGold · 13/09/2015 13:49

Just had an email from Paperchase, selling notebooks, bags, diaries etc for students, ready for the new school/uni term.

Am no prude but AIBU to think making heroin-based puns is totally out of order?

OP posts:
RiverTam · 13/09/2015 14:50

Well, I never knew gear meant heroin specifically. Everyone I know uses it to mean weed.

Anyway, it sound like some down wiv da kidz marketing bod at Paperchase has come up with this as a wacky marketing wheeze. Maybe email their head office?

lushilaoshi · 13/09/2015 14:51

Email their head office??!! Well, maybe if you have nothing better to do, like me...

TwmSionCati · 13/09/2015 14:52

" Everyone I know uses it to mean weed."

Well you should tell them not to, it makes them sound like desperate junkies.

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