Promotion of BGT

[Catnuzzle]

Is it just me or is it quite disgusting that baby Cowell is being used as promotional material for the new series? I do realise the baby isn't actually real, it's just the inference I won't be watching, but is there nothing this man won't use to make himself more money?

Yanbu- it's just tacky!

I actually don't care one little bit.
If you've got it, flaunt it.... Never more true where money is concerned.

Agreed. I find it quite disturbing

From photos that i have seen it isnt just simon cowells child. Alesha and amandas children are in adverts for it.

Isn't it just laughing off the fact that the worlds most selfish confirmed bachelor now is a daddy?

Is it just the us of baby Cowell that's disgusting then? Not baby Dixon and child Holden? Because they're being used too

Overthinking. It's just a gag. He's sending himself up.

WE GET IT SIMON YOU HAVE A BABY

That's what it makes me feel.

I hadn't seen any reference to the other children, however, I don't think they would have got a look in if it wasn't for baby Eric.

m.youtube.com/watch?v=8-7U7VauSBA

I quite like it.

Just seen the advert, I missed Alesha's child but saw Amanda's daughter on it and the mug that said David Walliam's is the world's best daddy, so his child had a look-in too.

I think it's just a joke and I'm assuming the children who did appear were probably paid for appearing, so it's not really any different to any other child in any other advert.

It's just an ad!