To be hugely offended by T4 Teen Awards ad?

[goingmadinthecountry]

After all the work on cyber/any kind of bullying, it's just the worst thing I've ever seen. Dd2 (16) was equally appalled. It's also the kind of programme vulnerable teens might be watching alone. Will certainly be complaining to channel 4.

You might have to link to it

I haven't a clue

What was in the advert that was that bad?

Can't find it to link - basically, geeky type boy is picked on by friends for not watching, they pull down his trousers, film him on a mobile, put it on youtube, everyone unfriends him, joke about doing chess, he falls over in shower. I think it was the cool people pulling down his trousers, filming and putting on youtube that made me cross.

I can't even find any mention of said awards, when is it on?