Naughty, naughty Waitrose

[middlesqueezed]

Hiding the brief about Christmas ads so that their colleagues at John Lewis didn’t get it while Waitrose nailed theirs

This.

Why didn't they just call him Joe in the advert and have done with it 🤣 was that James Marsden in the church?

My first viewing of the ad on Facebook was interrupted by an HMRC advert. Does anybody know who the ad agency was?

It was a smart move to delay it to let the M&S/John Lewis head to head die down.

To mash it into the second release of Rivals was smart (I’d almost forgotten their retro food offerings for the first part if season 2).

That was the point - Waitrose nailed it and JL was shit. The joke was that Waitrose (who are part of the John Lewis Partnership) must have hidden the Christmas Ad brief so that John Lewis didn’t understand what they were supposed to be producing. Sorry if it wasn’t clear enough for you, hope I’ve explained now?

It’s the first Christmas ad I’ve seen this year that I like.

Very sweet, although I would have liked a bit more Christmasiness. Love that they cast Alex Hassell and perfect timing with Rivals coming back tomorrow.

Can someone tell me what happened to the salad Keira made?

Also KK is so beautiful. There's another thread where people are discussing how odd it is that she could be described as middle-aged (re the passing of time not any age-defying powers of KK) and she is and she looks amazing.

That wasn't an ad it was an epic!

They could have taken one piece of advice from the M&S ad.

LOSE THE BEARD.

I like both. I thought at first I disliked the JL one. But after a while decided it was trying to be too clever for its own good so it missed the mark.

I liked the message behind the JL one. Don’t give up on giving. And Grannies often try even if they get it wrong sometimes.

Waitrose one is funny and clever and lovely.

It evaporated?

That's a proper Christmas ad. Love it. She is so incredibly beautiful

Edited to say: to be fair it looked delicious and I could probably make it disappear quite quickly too

I hadn't seen either this or past years, but what on earth happened between them confessing love to her standing at the alter with another man at the start of this years????

Also, I don't think it's hard to beat this year's JL add.

Well that's 10000 x better than the JL ad.

Really liked it, daft with a nice message.
(Might upset gnome lovers tho!)

Kiera is absolutely stunning. She must the most beautiful woman alive. Love the ad!

The joke was that Waitrose (who are part of the John Lewis Partnership) must have hidden the Christmas Ad brief so that John Lewis didn’t understand what they were supposed to be producing. Sorry if it wasn’t clear enough for you, hope I’ve explained now?

This makes no sense. Why would Waitrose hiding their Ad brief make any difference to John Lewis? They may have the same owners but they are run separately and have separate ads. If there were any humor there, its the wrong way round anyway as John Lewis is the owner not Waitrose so even if they were operating together, it would be John Lewis producing the brief not Waitrose.

The naughty naughty makes no sense at all.

ha ha love your post OP!

I’m really in the minority here, but I thought it was only ok. To me, it felt overly long, I didn’t feel any chemistry between them, and I couldn’t see where Waitrose came into it much ( the beef Wellington I suppose) The only part I liked was Jennifer Rush! Oh well.

I'm now down a christmas advert rabbit hole 😅

TK Maxx is funny but I'm liking the M&S one the best

They split up?

I don’t think the OP was intended to invite so much in depth analysis. I hate ‘lighthearted’, but maybe the OP should have used it here.

It’s bloody brilliant. I thought last year’s was genius by developing the story though different adverts.

To have the Alex Hassell from Rivals in the ad is another stroke of genius.

@DeftGoldHedgehog ” LOSE THE BEARD”

Agree wholeheartedly !!
And I much prefer the M & S ad.

James Norton in a towel is the only item on my Christmas wish list.

But Keira is stunning.