https://www.msn.com/en-us/news/us/hair-salon-forced-into-anti-discrimination-training-after-horrific-anti-lgbtq-facebook-rant/ar-AA29k6vK
https://www.yahoo.com/news/us/articles/state-finds-traverse-city-hair-151323047.html?_guc_consent_skip=1785926388
"A hair salon that posted a message to social media telling transgender people to go to a “pet groomer” instead lost its case before the Michigan Civil Rights Commission last week.
“This ruling sets the precedent that no business can publicly discriminate without consequence, whether it occurs face-to-face or over social media,” commission chair Luke Londo said in a statement.
In 2023, the Studio 8 Hair Lab in Traverse City posted a message to Facebook that said that many trans people were not welcome at the salon: “If a human identifies as anything other than a man/woman, please seek services at a local pet groomer. You are not welcome at this salon. Period.”
The post then said, “This is America; free speech. This small business has the right to refuse services.” The message then confusingly said that only realtors have to follow anti-discrimination laws and that “my recent airport experience validates this.”
The commission ordered Studio 8 to take down its Facebook post, stop retaliating against the people who filed complaints, pay attorneys’ fees related to the case, get anti-discrimination training, and create a new post on social media and in the store saying that the business will not discriminate."
Turns out saying "free speech!" doesn't mean you can say what you want without consequence, even in the US, and discrimination laws do still apply even if you don't want them to or pretend they don't exist.