John Lewis 2019 Christmas advert- hit or miss?

[CrapeDiem]

It's just been released and I think they've caught the mood just right after last year's odd collaboration with Elton. Cute, not ostentatious, Christmassy and a subtle intro to Waitrose.

www.johnlewis.com/

AIBU to think it's a hit?

Thank you @CrapeDiem ! I thought it was some sort of device to tone down his flames 😭

Glad I an not the only one.

Cute enough though,

Too long imv -could have stopped after the ice incident.

Love it but my absolute favourite Christmas ad of all time was the Mog one but can't remember who that was for? ( Mog the cat wrecking the house and being given an egg at the end)

My all time favourite from 1972 . Just look at the size of the Quality Street ! The equivalent cost today would be £26 !
WOOLWORTHS 1972

I liked it! Last year's was disappointing- it was an advert for Elton John!!!

Bloody hell! That Woolworths ad!!!

Polaroid Camera for £13.99 .

I think that's why woolies went bust though - I only ever remember going in there at Christmas. I don't know anyone who used to shop in there year round.

Too long, to be clichéd and such an unappealing child!

Love the Argos one - brilliant

If you don't like the advert that's fine, but can you please refrain from commenting negatively on a ten year old girl's appearance.

Love the Argos one, Sainsbury's is the best!

It's very similar in concept to the far more charming Ernst Christmas ad from a couple years ago.

Love it x

Its cute, but not loving it.

For some reason JL adverts take time to grow on me.

I watched it on the laptop last night and DH looked over my shoulder and said, ‘ Why are Waitrose using Greta Thunberg in their ad?’ I am not going to be able to forget that now.

As for the ad. It was great . Once.

I liked The Long Wait but all the ones since have seemed very similar (except the Elton ad).

Meh. It was ok. Didn’t really get the ending.
Nothing compared to the little boy waiting to give his present to his parents. That one I loved!

I really like it, it is cute and funny.

Sainsbury’s is the one for me though, it made me cry 😭

It’s ok. I’m bored of the style. The Long Wait was amazing, but diminishing returns since then.

I felt a bit meh. I like bastille but did not like it on this advert. I found it jarring with the advert

I've been looking at old ads now - can't believe the number of ones for sherry :). Also drooling over the old chocolate ones. I'd enjoy some from the 70s and 80s - I bet they are nicer than these days. Also, Old Spice :)

Love it & I now own my own Edgar

I remain so angry that I missed out on a Mog.

My favourite is the snowman journey one, I also like the long wait.
I don't understand the Mog one, why he is hailed as a hero whe he was in fact the one that caused the fire

Mog is a she :). I think you'd have to read the books to understand that. Start with 'Mog's Bad Thing'.