Well, the rumours being put out by the Sussex ‘team’ (is there a team anymore?) is that Maines was not a good fit and Meghan was disapppointed in her.
I must say, I thought their PR this year was the worst ever, so it does appear Maines was either out of her depth and/or not allowed do the job she was there to do. On the other hand, it coincided with Meghan’s ‘launch’ as a media person and pushing her SM and business persona, so maybe no publicist could have helped her pull that one off.
Everything collapsed like a lead balloon, the interviews Meghan did only helped to further expose her conceited and unlikeable character. From the founders podcast, the Bloomberg interview, the immature clapback with Gwyneth, topped only by the worst ever interview with the weird friend, the Paris trip where she was again exposed for lying and trying to inflate her own importance, then the Harper’s Bazaar spread, not only an ugly photo shoot, but exposing the very core of her arrogance and superiority.
On SM it was another dive to the bottom with the twerking video, the silly photos and videos of the backsides of her kids, the utterly dreadful low quality content of her ‘food blogging’ side by side with the boring and ridiculed Netflix show.
I think she is now at the point of no return, I don’t think any publicist can do anything to improve Meghan’s image unless she has a personality transplant, the masking, pretending and attempted reinvention has failed, it’s more clear than ever that she is not an engaging. charismatic or authentic ‘face’ for any brand, be it jam, sprinkles, a tv show, makeup, or fashion.
Maines reputation will be saved, possible even enhanced, by the fact there was a very long line of employees before her who suffered at the hands of Meghan and Harry.