I am interested in H&M, but not as a fan. I have little interest in the rf, save for, as a pp mentioned, glancing at frocks and pageantry.
So I bring clicks to M&H because I want to see what they’re up to next, and because I have, due to them, become curious about all the behind-the-scenes PR dealing and wotnot about which I was previously, if not exactly oblivious, then very much unaware of the extent of it.
Basically Harry cannot possibly carry on being “Prince Harry” and opening things and doing appearances if he is - like some posters claim - getting on with his life in California with ne’er a backward glance at the rf. I would bet my house on the fact that “their people” have told H (if not M) to get back in there so he retains some value.